American Feast's Sustainable Food Blog
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Wintry weather and early sundowns can leave you feeling a little blue, but there are some seasonal delicacies to brighten your mood. One that often gets overlooked is the leek, a wonderful winter vegetable in the same family of vegetables as onions and garlic, but with a mild flavor. (It’s also one of the national emblems of Wales, where citizens wear it on St. David's Day.)
Below is a terrific recipe for combining the flavor of leeks with goat cheese, shallots, and garlic, taught by Chef Melanie Underwood in a class called, “The Food Shed: Cooking Local and Seasonal” at Manhattan’s Institute of Culinary Education. She had the class using fresh ingredients from local farms and I highly recommend you do the same. One of Melanie’s tips: if you buy nothing else at your farmers market, get some fresh garlic, you'll taste the difference.
The Chef has been an enthusiast for cooking with fresh ingredients since her days growing up on a farm in Virginia. Since leaving Virginia she’s demonstrated her culinary talent during stints at the Plaza Hotel and the Four Seasons Hotel. She’s been sharing her expertise with I.C.E.’s students since 1996, and offers private cooking classes as well.
Ingredients for Tart Filling (One 9-Inch Tart)
• 2 Tablespoons L'Autunno Blend Extra Virgin Olive Oil
• 2 Shallots, minced
• 2 Cloves garlic, minced
• 2 Large leaks, cleaned & white part only, finely chopped
• 5 Ounces of Cypress Grove’s Truffle Tremor Goat Cheese
• 1 Cup heavy cream
• 2 Eggs
• Salt & pepper
Preparation
Preheat the oven to 375 degrees F.
1. Heat the olive oil in a large sauté pan and add the shallots, cook until lightly golden. Add the garlic and leeks and cook until very soft, about 5 minutes. Remove from the heat and allow to cool.
2. Meanwhile, mix together the goat cheese, heavy cream, eggs, 1 teaspoon salt, and ½ teaspoon black pepper.
3. Place the leek mixture on the dough and top with goat cheese mixture. Place in the oven and bake about 45 minutes or until the filling is set and the crust is golden.
Ingredients for Dough for 1 Tart
• 1¼ Cups all purpose flour
• ¼ Cup finely crumbled, cooked bacon
• ½ Teaspoon salt
• 1 Stick butter, cut into 8 pieces, or 4 ounces solidified bacon fat
• 2 to 3 Tablespoons ice water
Preparation of Dough
1. Combine the flour, bacon and salt in a bowl. Add in the butter and using a pastry blender, work in the butter to form small pea size pieces. Stir in 2 tablespoons ice water and mix until just combined. (Do not overwork the dough.) If the mixture appears dry, add in 1 more tablespoon of water. Flatten the dough into a disk and refrigerate about ½ hour.
2. Place the dough between 2 pieces of plastic wrap and roll out until 1/8-inch thick. Place the dough into a 9-inch tart shell. Chill the dough ½ hour.
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Americans demand for fresh, local food drives growth winter markets
Agriculture Deputy Secretary Kathleen Merrigan today announced that the number of winter farmers markets is increasing. According to the updated National Farmers Market Directory, since 2010, the number of winter markets has increased 38%, from 886 to 1,225. These winter markets also account for nearly 17% of the nation's 7,222 operating farmers markets.
"Consumers are looking for more ways to buy locally grown food throughout the year," said Merrigan. "Through winter markets, American farmers are able to meet this need and bring in additional income to support their families and businesses."
Farmers markets operating at least once between November and March are considered winter farmers markets. The top 10 states for these markets are:
Winter Markets in 2011
1. New York 180 (up from 152)
2. California 153 (up from 137)
3. Pennsylvania 78 (up from 35)
4. North Carolina 73 (up from 53)
5. Ohio 50 (up from 34)
6. Maryland 48 (up from 30)
7. Florida 46 (up from 31)
8. Massachusetts 43 (up from 30)
9. Virginia* 40 (up from 21)
10. Michigan* 33 (up from 19)
* New to the top 10 list
Hoop House Technology
The expanded adoption of hoop house technology, which has enabled many smaller growers to extend their production seasons at low cost, has been a contributing factor to the growth of winter farmers markets. Hoop houses have allowed growers to produce locally-grown products for longer time periods and in colder climates.
USDA provides support to farmers markets through numerous programs, including AMS Specialty Crop Block Grants Program and Farmers Market Promotion Program. The agency also sponsors its own indoor farmers market during the winter months at USDA's headquarters in Washington, D.C. The market features local products such as fresh fruit, vegetables, meat, poultry, eggs, honey, herbs, handmade soaps, baked goods and more.
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Seasonal Kale with Shitake Mushrooms & Garlic Recipe from Chef Melanie
Fresh Kale (photo by MissyRedBoots, courtesy of morgueFile.com)
“The Food Shed: Cooking Local and Seasonal” was a class we attended at Manhattan’s Institute of Culinary Education, a terrific evening of cooking with fresh ingredients from local farms. The class was presented by Chef-Instructor Melanie Underwood. She’s been cooking with farm fresh ingredients since her days growing up on a farm in Virginia. One local and seasonal ingredient the Chef selected for the class was kale. The George Mateljan Foundation’s web site says of kale:
The beautiful leaves of the kale plant provide an earthy flavor and more nutritional value for fewer calories than almost any other food around. Although it can be found in markets throughout the year, it is in season from the middle of winter through the beginning of spring when it has a sweeter taste and is more widely available.
Kale belongs to the Brassica family, a group of vegetables that includes broccoli, cabbage, collards and Brussels sprouts. Researchers have noted the group for its superb cancer-fighting properties. Look for organic kale to avoid pesticide residues, or get it from a local farmer who you know and trust not to use pesticides.
A tip from Chef Melanie: Use fresh garlic from your local farmers market, you’ll taste the difference.
Ingredients for 4 Servings
• 2 Tablespoons Stella Cadente L’Autunno Blend Extra Virgin Olive Oil
• 8 Ounces shitake mushrooms
• 4 Cloves garlic, minced
• 1 Large bunch of kale, trimmed & cleaned
Preparation
1. In a large sauté pan, heat 1 tablespoon of olive oil over medium heat. Add mushrooms and cook until softened, about 5-6 minutes.
2. Add garlic and cook another minute. Remove from the pan and set aside.
3. Add the remaining 1 tablespoon of olive oil to the pan and heat over medium heat, add kale and toss, cooking about 5 minutes, add in shitake and garlic mixture to reheat.
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The Great American Caviar Comes Fresh from the Kelley Family
Mike Kelley was a pioneer of the American caviar industry when he began selling the roe from the indigenous wild paddlefish he caught in the fresh waters of Tennessee more than 20 years ago.
What makes Kelley’s Katch the best caviar in America? As Mike Kelley will tell you, “We know exactly where our fish come from. Because we caught them ourselves in our boats. That’s how we can honestly say we are the freshest in the nation.”
Here's what Charles Passy had to say about it in the Wall Street Journal, "Ah, The world's great caviars. Beluga from Russia, Osetra from Iran. And, of course, Kelley's Katch from Tennessee...Our Chef's Favorite...with a balanced flavor, nice shine and evenly gray-colored eggs with the right degree of `pop'."
When buying caviar nothing is more important than trust. Mike and Vickie Kelley have two decades of experience in the caviar business and are involved in every step of the production. From the first catch, through processing and packaging, to the time it leaves their facility, they are there every step of the way to make sure that their American caviar is the freshest in the nation.
A Kelley's Fresh Catch
Kelley's Katch Caviar is pearl gray in color and has a firm texture that is lightly salted (Malossol). The appearance and size are very comparable to Sevruga caviar. Kelley's Katch Caviar has received national recognition as being "The Best Value" among American Caviars.
If you’d like to purchase the Kelley’s fresh delicacy go to either of the following:
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
A team of long time gardeners, parents, teachers, activists, legal counsel and staff with elected officials in New York have crafted legislation to preserve community gardens in New York City and issued a call for public support to get their NYC Garden Law passed.
According to GreenThumb of the NYC Department of Parks and Recreation, over 100 community gardens in NYC are now privately owned as part of a Land Trust. But since a survey jointly conducted by the nonprofit GrowNYC and Green Thumb in 2009-2010 said there are nearly 500 community gardens in New York City, many remain vulnerable to destruction and development for far less green purposes.
As Isabel, a gardener in the Bronx, put it, “Our gardens are getting bulldozed one by one. Our children and elders, everyone needs these green spaces. Our City Council can do it. Please help.”
The struggle to preserve New York City's community gardens has been ongoing for decades. Many have been saved from destruction at the 11th hour following grassroots efforts to save them. In 1999, Bette Midler, founder of the New York Restoration Project, saved 114 community gardens from commercial development and established the New York Garden Trust to ensure these precious resources survived in perpetuity.
To learn more about the proposed legislation, go to: NYC Garden Law
About the New York Restoration Project
New York Restoration Project (NYRP) is a non-profit organization dedicated to transforming open space in underserved communities to create a greener, more sustainable New York City. In partnership with the City of New York, NYRP is also leading MillionTreesNYC – an initiative to plant and care for one million new trees throughout New York City’s five boroughs by 2017.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Vermont Students Teach Guerrilla Gardening at Occupy Wall Street
Students from Sterling College in Vermont visited with the protestors of Occupy Wall Street to show how easy it is to plant seeds and grow healthy food.almost anywhere.
The young gardeners are passionate on the topic of knowing where our food comes from and rightly concerned about the heavy use of poisonous chemicals in American agriculture.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Thanksgiving is just around the corner! If you're looking for a side dish to serve or bring to the table of your host for dinner, this recipe is simple seasonal and delicious. It is from the newly published 'The Farmer’s Cookbook: A Back to Basics Guide to Making Cheese, Curing Meat, Preserving Produce, Baking Bread, Fermenting, and More' by Marie W. Lawrence. Marie is a third generation Vermonter who was cooking up the bounty from her garden and local farms long before anybody ever heard the word locavore.
Marie and her publisher were kind enough to allow us to share a recipe from her book that we believe is a perfect side dish for a Thanksgiving dinner. Here is what she has to say about her recipe:
Being of a Northern culinary persuasion, I still prefer mashed white potatoes with my Thanksgiving turkey. However, many folks consider sweet potatoes an integral part of the feast, and with good reason! Sweet potatoes are another nutritional powerhouse that just happen to taste delicious—a winning combination. They’re wonderful mashed or candied, but taste pretty darned good baked too. Make them even tastier with the judicious addition of a little butter, sugar, and spice.
Marie has convinced us to avoid having to make a choice between white and sweet potatoes by serving both!
Baked Sweet Potatoes with Sugar-n-Spice Butter
Ingredients for 1 Serving
• 1 Small or ½ larger sweet potato per serving
• ¼ Cup butter
• 1 Tablespoon honey
• 1 Tablespoon brown sugar
• ¼ Teaspoon cinnamon
• ¼ Teaspoon grated orange rind
• Pinch of nutmeg or mace
• Pinch of cayenne pepper
Preparation
Bake the sweet potatoes along with the pork chops, at 375°F for about 45–50 minutes. If the potatoes are large and don’t seem to be cooking as fast as the pork, you can microwave them on high for 2–5 minutes, until they are tender. They may even be left in the microwave for a few minutes, keeping hot on retained heat, while you’re plating the rest of your meal. While the sweet potatoes are baking, prepare the sugar-’n’- spice butter by creaming the softened butter with the honey and brown sugar. Beat in the remaining ingredients until the butter is smooth and creamy. Serve a dollop over each hot split sweet potato.
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Various Squash (photo by Emily Roesly, courtesy of morgueFile.com)
A visit to a local farm stand or farmers market may have brought you face to face with some curious looking squash this season. The number of varieties now available has increased dramatically in recent years and it takes some expertise just to identify those intriguing winter vegetables.
Fortunately, Janet Fletcher authored a fine article for the San Francisco Chronicle last season that sheds some light on selecting the best squash for cooking. It seems “where and how” a squash is grown may be more important than what type of squash it is.
In a climate like the Bay Area’s some farmers will rush their crop so as to have them on display for Halloween, but that can lead to a disappointing taste. “Winter squashes picked too early won't have the sugar content or flavor depth of those allowed to mature fully on the vine.”
The article says Bill Fujimoto, proprietor of Berkeley's Monterey Market “raves about the French pumpkins and winter squashes from Hunter Orchards in Siskiyou County, near the Oregon border.” Ms. Fletcher quotes him as saying, "They have seriously good squashes up there. They'll be sticky on the outside, oozing juice from different spots."
Ms. Fletcher’s general advice on selecting squash:
Rely on the reputation of your produce merchant and the few clues that an uncut winter squash has to offer. The rind should be largely unblemished, with no soft spots. Most important, the squash should feel heavy for its size.
That heaviness stems from the increased sugar content that a truly ripe squash has produced. The Chronicle piece goes on to say:
Most of these hard-shelled winter squashes benefit from a few weeks of post-harvest curing, during which they dry out a bit and some starch converts to sugar. If stored in a cool, dry place, like a basement, they will keep for months. In the old days, a stash of winter squash in the barn or root cellar saw many farm families through the winter.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Ingredients for Turkish Pumpkin Soup (photos by Timur Kocak)
Our friend Timur Kocak is a New York-based actor and playwright, who regularly performs with the Actors Shakespeare Company. The company garnered rave reviews for his very entertaining adaptation of “The Three Musketeers.” Timur scored extra kudos for adding a fine performance in the role of Athos.
But the theater isn’t the only place where he performs well. His good taste and creativity extend to the kitchen. We asked him to contribute a recipe and he’s come through with a terrific seasonal dish with an ethnic twist. We can’t think of a vegetable more iconic than the pumpkin this time of year. Timur has taken the emblematic squash and added the richly unique flavor of leeks, another of our favorite seasonal delights. But his artistry really shines through with the way the soup is flavored with traditionally Turkish ingredients. The result is a healthy pumpkin soup delicious for the way it tantalizes the taste buds.
Here’s what Timur wrote us about his pumpkin soup, “…or in Turkish: Balkabagi Corbasi (with a ˘ over the "g" and no dot over each "i") is a recipe from the villages around the old Ottoman capital, Bursa. Not a common dish in Turkey, as far as I've heard, but seems ideal for the weeks after Halloween when the price of pumpkins plummets in North America.”
As a tasty way to warm up in cool weather it is Ideal indeed!
Ingredients for 12 Servings
• 1 Large, or 2 small pumpkins
• 2 Large leeks
• 4 Cloves of garlic
• 1 Large onion
• 1 Tablespoon ground cinnamon
• 1 Teaspoon ground allspice
• 1/2 Cup of extra virgin olive oil
• 4 Tablespoons of butter
• 1 Tablespoon honey
• 1/2 Gallon of chicken stock (vegetarians can use vegetable stock)
• Salt & pepper to taste
• 1 Cup of yogurt (optional)
Preparation
1. Cut pumpkin(s) in half, remove the seeds and bake face-down on a cookie sheet at 350 for about an hour. The seeds can be salted and roasted at the same time to go with cocktails before dinner - remove at the first appearance of brown.
2. Soften chopped leeks, onion and garlic with butter and oil in a deep, thick-bottomed pan with cinnamon, allspice and pepper. Let pumpkin halves cool and then scoop out the flesh with a large spoon and add to the pan.
3. Add stock, honey and salt bring to a boil then simmer for at least an hour. Soup can be pureed in a blender or pushed though a sieve.
4. Stir a small amount of yogurt into each serving and garnish with some thinly-sliced sautéed leek or fresh parsley.
Our Friend Timur
If you’d like to learn more about the splendid work of Timur’s talented theater company go to: Actors Shakespeare Company
If you’d like to see a view a selection of our favorite honeys from a boutique honeybee farm in Connecticut go to: Red Bee Farm’s Natural Honeys
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Making the Healthy Choice the Easy Choice, MU Extension program implements grant to encourage better nutrition, physical activity
It is no secret that Americans are facing an obesity epidemic, exacerbated by high consumption of unhealthy foods and too little physical activity. Nearly two thirds of Americans are now overweight, and half of those are obese. Childhood obesity and diabetes are at epidemic levels and according to the National Cancer Institute, the U.S. does not produce or import enough fruits and vegetables for Americans to consume the recommended daily amount.
October is National Farm to School Month. Enacted last year by the U.S. Congress, National Farm to School Month recognizes the strong role that Farm to School programs play in promoting good health and strong economies. More than 2,300 Farm to School programs exist across the nation. In Missouri, 78 school districts are using locally grown produce. Now, a national grant has allowed University of Missouri Extension to expand two projects that promote healthy diets and physical activity for Missourians.
“We are trying to change policies and environments to make healthy choices easier for Missourians,” said Donna Mehrle, extension associate in the College of Human Environmental Sciences. “The goal is to give citizens access to nutritious foods and safe environments that promote physical activity.”
Donna Mehrle
Missouri Farm to School/Farm to Institution Project
The grant from the U.S. Department of Health and Human Services and the Centers for Disease Control and Prevention funds the Missouri Farm to Institution Project, designed to provide tools and support to schools, hospitals and other institutions that use locally grown produce in their cafeterias. The grant also funds Livable Streets, a program aimed at educating citizens to advocate for “livable or complete streets” or those that are safe for all modes of transportation, including pedestrians, bicyclists and motorists.
The Missouri Farm to School/Farm to Institution Project connects schools and institutions with local farmers and distributors and supports the institutions as they implement programs for purchasing and serving locally grown produce. The support includes a food service guide that provides information about buying produce in season to get the best price and advice on storing and preparing fresh produce.
Missouri Green Beans!
“Along with the added nutritional bonus of eating fresh foods, Missouri Farm to School is a way to educate students about how food is grown and where it comes from, along with putting a face to the food they are eating on a regular basis,” said Lorin Fahrmeier, Farm to Institution project coordinator. “When students try new foods at school that they like, they are more likely to ask their parents for the same foods at home. This encourages healthier eating habits for families too.”
Lorin Fahrmeier
Livable Streets
The purpose of Livable Streets is to give citizens access to streets that are safe for a variety of transportation modes. Program directors provide training for advocacy groups throughout the state. The groups share the training with citizens who encourage locally elected officials, transportation planners and engineers to consistently design streets and sidewalks for users of all ages and abilities.
During October, school success stories will be featured on Missouri Farm to School’s website and families are encouraged to share photos of their own locally grown, home-cooked meals.
“Farm to School month is a great way to highlight the different programs and schools that are supporting the movement state wide,” Fahrmeier said. “The key to success is to start small and tailor a program that fits into your school and community.”
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Autumn Leaves Cheese Festival Coming Soon in Lebanon, Connecticut
Beltane Farm in Lebanon, Connecticut to Host the Autumn Leaves Cheese Festival 2011, A Celebration of Traditional Cheesemaking, Small Farms and Handcrafted Specialty Foods!
On Sunday, October 9th foodies will be heading in numbers to Beltrane Farm to enjoy a day of fun for the whole family. From 11:00 to 5:00 pm there will be artisanal delights for tasting, cooking demonstrations, beer and cheese paring, farm tours, a chance to meet the goats and other animals at Beltane Farm, and live music.
The event will feature American Cheese Society award-winning cheeses, specialty foods, and wine & beer from over 20 small farms and artisan food producers throughout the Northeast. Guests will have the opportunity to sample a wide variety of farmstead and artisanal cheeses, all natural handcrafted breads, chocolates, jams, produce, sauces, honey, maple syrup, and more. Meet the cheesemakers, bakers, farmers and small batch artisan food producers while tasting their regionally distinctive food and beverage creations.
The event takes place under tents so bring the whole family-come rain or shine!
Beltane Farm is located at 59 Taylor Bridge Road, Lebanon, Connecticut 06249
Admission is $15.00, with those 12 years and under admitted for FREE!
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
We’ve been urging folks to shop local for some time now, so whenever we are able we like to offer recipes for preparing the seasonal foods found at local farm stands and farmers markets. Our friends at American Farmland Trust have just helped in this regard by sending us a local flavor-filled recipe calling for fresh apples and zucchinis.
The recipe’s creator is Chef Tim of Bloomfield of Connecticut. As our friends at AFT put it, Chef Tim “brings more than just fresh and local foods to the kids in his schools—he also gets them involved. Through teaching kids about different kinds of food and by preparing foods them in exciting new ways, he has transformed lunchtime into a fun-time. He generously shares his scrumptious recipe for a back-to-school salad.”
We’re pleased to share this recipe from Chef Tim for making use of some of the little helping hands in your home.
Ingredients
• 1/3 Cup olive oil
• 2 Tablespoon rice wine vinegar
• 1 Tablespoon lemon juice
• 1/2 Teaspoon maple syrup
• 1 Teaspoon basil, fresh chopped
• 1/2 Teaspoon kosher salt
• 6 Apples, small dice
• 1/2 Green & red peppers, seeded & julienne
• 1/2 Red onion, julienne
• 3 Zucchini, diced
Preparation
1. In a large bowl mix first the olive oil, rice wine vinegar, lemon juice, maple syrup, basil and kosher salt.
2. Add apples and toss well to coat. Add remaining ingredients, toss well.
3. Chill for 4 hours in refrigerator.
4. Serve in a large bowl with grilled grass-fed beef burgers or veggie burgers on brioche rolls. Yummy!
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
In fewer than 48 hours, more than 300 people joined a campaign calling on Los Angeles City Council members to support gardening in the city.
Ron Finley, a South Los Angeles resident who launched the online petition campaign at Change.org, is asking that councilmembers amend an ordinance which requires residents to obtain costly permits before growing gardens on parkways, the city-owned strips of land between curbs and sidewalks.
High Cost is a Barrier to Healthy Eating
"The high cost of the permit to plant is very prohibitive for communities will very little excess income," said Finley. "A lot of these places have very few options for healthy fruits and vegetables, so they are being called 'food deserts.' Parkway gardens would add food options, enhance lives, open up communication, and build stronger ties in communities."
Los Angeles residents are required to maintain their parkways by mowing and watering them. But under a local ordinance, citizens wishing to grow plants on parkways must first obtain permits which cost at least $400 and up to thousands of dollars. Even with the permits, plants can be no taller than 36 inches.
First, One Person Takes a Stand
Finley uses his parkway garden to produce food for himself and to give away to neighbors. He is also a founder of L.A. Green Grounds, an organization formed to help establish gardens in the South Los Angeles community.
Finley began growing fruits, vegetables, and flowers on the parkway in front of his Crenshaw-area home in December of 2010. The city threatened to make Finley get rid of the garden, but backed off in August after community members, local press, and Change.org members rallied support.
"The response to Finley's petition in just 48 hours has been impressive," said Sarah Parsons, Senior Organizer at Change.org. "It's encouraging to see gardeners like Ron get so much support for their campaigns for change in local communities."
In August, Councilman Herb Wesson expressed support for Finley's garden and for a resolution that would eliminate costly, time-consuming permits for growing produce on parkways.
About L.A. Green Grounds
L.A. Green Grounds is an organization formed to help South Los Angeles residents establish edible gardens. They are committed to empowering residents and working to eliminate food deserts.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
We once published a photo of a duck who keeps strawberries free of pests on an organic farm in the Catskills region of New York State. At Heidi's farm in Corrales, New Mexico a flock of native Rio Grande turkeys do the same amongst the hedge rows of raspberies. No need for poisonous pesticides!
It’s the combination of hard work and best practices on the part of Heidi and her brother Doug that make the incomparable organic jams of Heidi’s Raspberry Farm possible. It all starts with hand-picked, fresh fruit, and making their mouth-watering and nutrtious jams begins with a meticulous approach to sustainable methods on their farm in Corrales, New Mexico.
Corrales is a unique agricultural village farmed by families who have been living there for generations. Located on the Western bank of the Rio Grande, the land has been tilled since 500 A.D. Back then the ancestors of the present day Pueblo Indians reaped harvests in the fertile valley. Subsequent populations of Spanish, French and Italian families settled there to raise grapes, apples, livestock, and now, gloriously healthy raspberries!
Stewards of the Land
Having grown up in this special place Heidi and Doug are dedicated stewards of the land and keepers of a healthy environment. They are truly “walking the walk” when it comes to best practices for preserving the sustainability of their farmland and the health of their community. Doug has converted the farm to a drip irrigation system that makes the most efficient use of precious water. He provides hives in the field for the honeybees that pollinate the delicate raspberry blossoms.
Heidi, Maker of the Best Raspberry Jam We've Ever Tasted!
They’ve been selling organic raspberry jam, fresh raspberries and cut flowers at the local farmers markets in Santa Fe, Los Alamos, Corrales and Albuquerque for several years now. By personally selling their delicious fare Heidi and Doug have made a lot of wonderful friends. They’ve also built a loyal following of appreciative customers who keep coming back for more of their amazing jams!
If you'd like to order some of Heidi's incredible raspberry jams click on any of the following:
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Once again, our friends at Organic Valley are proud to be a sponsor of Harvest Fest. It is a great opportunity to show kids farming as it ought to be, during a full day of family fun.
Starting at 10:00 am on Saturday, October 1st , the day will be non-stop celebration of food and farming heritage, hosted by the Stone Barns Center in Pocantico Hills, New York, features live music, hayrides, farm Olympics, raffles and giveaways, food and farming workshops, and a farmers market highlighting delicious local products.
Highlights of Harvest Fest 2011:
* Live music featuring Dan Zanes & Friends, Spuyten Duyvil, and the all-kid band Outer Child
* Theatrical performances by Story Pirates
* Children's workshops on cooking, gardening, bees and honey and more!
* Adult workshops on cooking and gardening led by Stone Barns Center farmers, Blue Hill chefs and special guests!
* Farmers Market featuring local purveyors with delicious seasonal fare.
* Hayrides around the property for visitors of all ages.
* Demonstrations and interpretation by farmers in Stone Barns Center's fields & pastures.
* An opportunity to show off your farmer skills at Stone Barns Center's farm Olympics.
A wide selection of seasonal food and beverages, including Stone Barns Center's famous Berkshire pig roast, will be available for cash purchase all day at the Farmers Market.
Meet Organic Valley Farm Friends
Local Organic Valley farmer-owners will encourage you to sample many of the lip-smacking, healthy Organic Valley products they’ve so carefully created, like NY Fresh Milk. They’ll be making butter, too, so go take a turn at the churn! You’ll definitely want to sign up for the raffle that could win you, among other things, A YEAR OF FREE ORGANIC VALLEY PRODUCT!
Before the festivities begin, there’s a special treat for Organic Valley Farm Friends. Two lucky Farm Friends could win a very special package consisting of:
• Two tickets to Harvest Fest and 10 raffle tickets (a $170.00 value!)
• Stone Barns Center “Seedling” membership ($75 value) will give the winners early access to popular events like Harvest Fest and Sheep Shearing Day, a 10% discount on Stone Barns programs, onsite benefits such as free parking, and more.
• Winner can pick up tickets at will on October 1st.
Harvest a Great Day!
8th Annual Harvest Fest, October 1, 2011, 10:00 am to 3:00 pm at Stone Barns Center, Pocantico Hills, New York. (Tickets $15 - $35)
Stone Barns Center for Food and Agriculture is a non-profit farm and education center located 25 miles north of Manhattan. The Center operates an 80-acre, four-season farm and is working on broader initiatives to create a healthy and sustainable food system. Proceeds from Harvest Fest support education programs for students and beginning farmers.
Proceeds from Harvest Fest support Stone Barn’s year-round education programs for students and beginning farmers.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
With the news that 1,000 farmers markets have just been added to the USDA’s list we have to assume that there are many thousands of folks who will now have easy access to a local farmers matket for the first time.
Farmers markets are fun places to explore and it seems that every time we speak to a farmer we learn something new about our food. Some of the offerings at our local market have become must buys on each visitt, with those funny looking, but oh-so-delicious heirloom tomatoes taking center stage for us this time of year.
We want everyone to have as much fun as we do at our local farmers market, especially people new to the scene. We were very pleased when our friend Amelia Winslow sent us her tips for beginners. Here’s some of her advice for newcomers:
1. Stick with what you know. If you’re new to the market or to cooking, skip the exotic fruits & veggies and go for produce you’re familiar with. You’ll be much less overwhelmed if you focus on carrots and tomatoes rather than kholrabi & ramps (yes, those are real vegetables).
2. Limit the number of items you buy. It’s easy to go nuts when you see all this beautiful produce, but overbuying will lead to wasted food, wasted time thinking about what to do with the food, and of course wasted money. Instead, stick to 2-3 veggies and 2-3 fruits per week, plus one kind of fresh herb and one kind of citrus fruit to use for dressings and sauces.
3. Do some meal planning before you go. This isn’t always possible, but when you remember or have time, plan a couple of meals before you shop, so you can buy the specific produce you need to make those meals. I usually buy a few veggies I can use for salads and hot meals, plus a few veggies and fruits for snacking.
4. Prep produce when you get home. If you can’t do it right when you get home, plan a time within a day or so when you can wash and chop lettuce (here’s how I do it), wash and cut veggies for snacking, and wash some fruit (most fruits are better prepped right before eating, but you can always wash cherries & grapes, wash and slice strawberries, melons, & oranges). Having a fridge full of ready-to-go veggies and fruits makes it much more likely that you’ll reach for these healthy items when you’re hungry for a snack or ready to make a meal.
5. Keep it simple. No need to reach into the depths of your recipe collection or biggest cookbook to figure out what to make for dinner. During summer especially, produce is so good that it’s best eaten in it’s simplest form. Salads can simply be a platter of tomato chunks drizzled with olive oil or a bowl of sliced cucumbers with salt, lime juice, and hot sauce. Snacks can be melon wedges, snap peas with hummus, or berries topped with yogurt. For a main dish, toss pasta with fresh basil and cherry tomatoes (like in this recipe), or lightly saute greens to serve with fried eggs (like this). The great thing about summer is that good food is plentiful, and the time and effort needed to make something tasty is minimal.
Simple preparation of fresh, seasonal foods, who can argue with that?
Amelia Winslow
Amelia has a website that’s full of great info and recipes for thoughtful home cooks. To have a look, go to: Eating Made Easy
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Despite a tough economy that has American families making ever more purchasing decisions based on price, more than 1,000 new farmers markets were added across the country, according to the U.S. Department of Agriculture’s 2011 National Farmers Market Directory.
Last year, the USDA reported that 6,132 farmers markets were operating across the country. The new report indicates a total of 7,175 now operate in the U.S., an increase of 17.0%, meaning more farmers are marketing their products directly to consumers than ever before.
“The remarkable growth in farmers markets is an excellent indicator of the staying power of local and regional foods,” said Agriculture Deputy Secretary Kathleen Merrigan.
She added, “These outlets provide economic benefits for producers to grow their businesses and also to communities by providing increased access to fresh fruits and vegetables and other foods. In short, they are a critical ingredient in our nation’s food system.”
The Directory reveals that several states have experienced rapid growth in farmers markets since 2010, reflecting a growing interest outside of the Far West and Northeast states, where the popularity of farmers markets is more well-established. Alaska and Texas ranked at the top for most growth in farmers markets at 46% and 38%, respectively.
The Top 10 list for growth includes:
1. Alaska (35 markets, up 46%)
2. Texas (166 markets, up 38%)
3. Colorado (130 markets, up 38%)
4. New Mexico (80 markets, up 38%)
5. Indiana (171markets, up 37%)
6. Oklahoma (61 markets, up 32%)
7. South Dakota (29 markets, up 32%)
8. Pennsylvania (266 markets, up 31%)
9. Ohio (278 markets, up 31%)
10. Michigan (349 markets, up 30%)
The Top 10 states for number of recorded farmers markets in 2011 were spread across the country:
1. California (729 markets)
2. New York (520)
3. Michigan (349)
4. Illinois (305)
5. Ohio (278)
6. Pennsylvania (266)
7. Massachusetts (255)
8. Iowa (237)
9. Wisconsin (231)
10. North Carolina (217)
Customers with Various Incomes
Nearly 12% of the famers markets reported at are able to accept SNAP (formerly known as food stamp) benefits, a % increase since 2010. SNAP redemptions in 2010 totaled $7.5 million at all certified farmers market and direct-to-consumer food retail establishments. Program participants made 453,711 purchases at farmers markets and direct farm marketing outlets nationwide, with an average purchase amount of $16.69.
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If more evidence was needed about the dangers of industrialized agriculture, with its densely packed animals and toxic waste, this week’s recall of 36 million pounds of ground turkey by agribiusiness giant Cargill should satisfy the remaining skeptics. Ironically, for years many Americans, including yours truly, have purchased turkey burgers as a healthy choice for their families.
In light of the massive recall Wenonah Hauter, Executive Director of Food & Water Watch, released this statement:
Last night’s announcement by Cargill of a recall of 36 million pounds of ground turkey products is just the latest example of why we need strong regulatory and public health programs in place to protect consumers.
People have been getting sick with Salmonella for several months, while the Centers for Disease Control and Prevention and state health departments struggled to identify a likely source of the contamination. Budget cuts have hampered the ability of federal and state health agencies to effectively protect public health, and this outbreak and recall offer compelling proof that there are human costs to budget cuts to critical public health programs.
The illnesses that triggered this recall were caused by an antibiotic-resistant strain of Salmonella Heidelberg, which makes the illnesses more serious and harder to treat. This once again points to the public health crisis that is being caused by the overuse of antibiotics in livestock production.
Unfortunately, it’s not the first time that meat and poultry have been recalled because of contamination with antibiotic-resistant bacteria, and it’s not even the first time a Cargill meat plant has had this problem. Until the overuse of antibiotics in livestock production stops, consumers will be faced with the additional threat of antibiotic-resistant bacteria.
Because it covers several months of production at a very large plant, this recall covers a huge amount of product sold across the country, just the latest example of the tremendous impact that just one large plant can have on national public safety when something goes wrong.
As Congress gets ready to debate funding for federal agencies, this recall is a timely reminder of how vital public health programs like meat and poultry inspection and foodborne illness surveillance are to all of us.
To protect our families from the dangers of over centralized farmer we can make choices that make a difference. We can support local farmers by buying from them directly through community supported agriculture (CSAs) and at farmers markets, raise protein-rich beans in our gardens, and all the while spread the word that purchasing food from industrial farms comes at a price, one that can prove fatal.
About Food & Water Watch
The nonprofit organization works to ensure the food, water and fish we consume is safe, accessible and sustainable. So we can all enjoy and trust in what we eat and drink, it helps people take charge of where their food comes from, keep clean, affordable, public tap water flowing freely to our homes, protect the environmental quality of oceans, force government to do its job protecting citizens, and educate about the importance of keeping shared resources under public control.
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Thriving community gardens are one of the bright spots in America's food system, bringing neighbors together, providing folks with fresh, healthy produce, and bringing some beauty along with it. Community gardens were part of the Victory Gardens campaign during World War II, when they produced 40% of the produce Americans ate.
After a successful spring and summer campaign, DeLoach Vineyards has proudly announced the winners of its Community Garden Campaign in partnership with Organic Gardening Magazine. Over the past four months, 15 community gardens across the country from California to Florida participated in the online campaign to win a coveted total award of $20,000 ($4,000 per garden) to improve the communities they serve.
Wine and garden enthusiasts in communities across the country showed their support with more than 70,000 site visits to www.deloachcommunitygardens.com, where they watched videos produced by the gardens and voted for the garden of their choice.
The following 2011 DeLoach Community Garden Award Winners will each be awarded $4,000 each and will be featured in the October/November 2011 issue of Organic Gardening:
• Center for Growing People, Dallas
• Long Beach Organic Community Garden, Long Beach
• Magnuson Community Garden, Seattle
• Ocean View Farms, Los Angeles
• Three Brothers Garden, Chicago
Center for Growing People, Dallas
As an additional retail component to support the campaign, bottles of DeLoach wine were adorned with neckers that included a QR code that allowed consumers to instantly link to the contest microsite via smart phones.
DeLoach Vineyard’s estate vineyard in the beautiful Russian River Valley is a Demeter-certified Biodynamic® property. In harmony with organic and Bioydynamic principles the DeLoach estate includes an exquisite Biodynamic garden that not only nourishes the staff at the winery, but also provides the necessary natural remedies to optimize the health and fertility of its Biodynamic vineyards.
The Community Garden Campaign is a part of DeLoach Vineyard’s commitment to a healthy, sustainable lifestyle from garden to table that includes the appreciation of wine, food and community and to support the role of community gardens in promoting good living. Equally as important, the campaign is part of an effort to help educate a new generation to better the communities in which they live—something DeLoach has been passionate about cultivating since the inception of the winery.
About DeLoach Vineyards
DeLoach Vineyards has been a pioneering producer of Pinot Noir, Chardonnay and Zinfandel in Sonoma’s Russian River Valley since 1975. DeLoach seeks to produce exceptional wines that spotlight the singular personality of the Russian River Valley, with its rare and bountiful convergence of the sea, the soil and the stars. The Boisset family of Burgundy purchased DeLoach in 2003, bringing the techniques and approaches of Burgundy to its winemaking in the Russian River Valley, which they believed to be California’s most expressive terroir for cultivating Pinot Noir and Chardonnay.
Under Boisset, DeLoach has grown its small-lot vineyard designate wine program, converted to organic and Biodynamic farming practices, and implemented traditional Burgundian winemaking techniques such as open-top wood fermentors, native yeast fermentations, and hand punch-downs. Wine & Spirits magazine named DeLoach Vineyards a Top 100 Winery for the tenth time in the winery’s history in 2009.
Located at 1791 Olivet Road in Santa Rosa, the DeLoach Vineyards tasting room, picnic area and organic garden are open to the public daily from 10:00 am to 5:00 p.m.
For 70 years, Rodale’s Organic Gardening, the leading magazine resource for living a healthier, more environmentally conscious lifestyle, has been empowering its readers with the most trusted, eco-friendly news and information. With the mission to “live lightly from the ground up,” the brand’s editorial agenda sets an accessible and easy-to-embrace course toward the goal of living a healthier, more environmentally sustainable lifestyle, delivering the safest and most natural approach to health, home, food and garden.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Along with farmers markets, farm-to-table dining is one of our favorite trends. So kudos to pioneers like Chef Dan Barber of Blue Hill in Greenwich Village and thank you to all those joining the movement to serve the freshest, healthiest and most flavorfull food to be found.
That would of course be the freshly harvested produce and other foods raised on local, sustainble farms, made convenient to we urban dwellers, for whom enjoying the talent of a great restaurant chef is far easier than visiting a a great farm.
Blenheim Hill Farm
We’ve just learned that Smörgås Chef Restaurant Group has launched Blenheim Hill Farm-a 150-acre eco-farm located about 150 miles north of Manhattan in New York's Catskill Mountains. The farm will supply the group's Smörgås Chef restaurants and Crepes du Nord creperie and wine bar with naturally grown produce and meats.
Featuring large maple tree forests, rolling pastures and a large spring-fed lake, the farm will produce hydroponic salads, legumes, and heirloom tomatoes-grown year-round in a state-of-the-art greenhouse-as well as herbs, mushrooms, fruit and lingonberries, a Scandinavian staple. The farm will also supply eggs, chicken, beef, pork, and lamb. Heritage animal breeds that produce improved flavor and composition will be pasture-raised to promote animal welfare and proper meat production processes.
A Model for Small-Scale Local Farming
"Our mission is to develop a financially viable model for small-scale local farming, while remaining good stewards of the land and its resources," said Morten Sohlberg, who founded Smörgås Chef Restaurant Group and Blenheim Hill Farm with his wife, Min Ye. "We will adopt, develop and promote innovative ideas and new agricultural technologies that will invigorate a disappearing segment of small businesses in America-the small, sustainable commercial farm."
Mr. Sohlberg and Ms. Ye are not traditional farmers. The entrepreneurial duo-who founded Sessions.edu, the world's largest online design school with over 10,000 students from over 140 countries-have diverse professional backgrounds that span fine cuisine, design, finance, business administration and education.
Mr. Sohlberg, who oversees the creative aspects of Smörgås Chef Restaurant Group's operations, was born and raised in Norway. He has worked as a designer in Milan and an educator at Parsons School of Design. He is as guest lecturer at The Institute of Culinary Education in New York-one of the most acclaimed cooking schools in the nation.
Ms. Ye, who manages Smörgås Chef's financial, operational and business development activities, is a native of China. She worked as a Wall Street investment banker for several years before attending the French Culinary Institute in SOHO, where she obtained her certificate in La Technique training in French classic cuisine.
Diversity Breeds Innovation
"Collectively, we speak over a dozen languages," said Ms. Ye. "It is our varied and non-traditional experience that will help us innovate, compete and thrive as a new breed of farmers. In addition, we will be aided by top experts in the field of sustainable farming and agriculture who will assist us in further developing our vision."
"We are looking forward to the next step, which include providing advanced educational training programs on the farm for agriculture students at various upstate universities," said Mr. Sohlberg, who noted that maple syrup from Blenheim Hill Farm has already been introduced into the group's restaurants.
To learn more about the latest from these dynamic eco-entrepreneurs, go to: Blenheim Hill Farm
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Fresh Radishes (photo by Xenia Antunes, courtesy of morgueFile.com)
American Farmland Trust holds the annual America’s Favorite Farmers Markets™ contest to raise national awareness about the importance of buying fresh food from local farms and saving the farmland where it's grown. Market shoppers will vote to support their favorite farmers market starting June 1st at 12:00 PM until midnight on August 31, 2011. Participants can vote for as many participating farmers markets as they choose, but can only vote for each market once.
At the end of the contest, one small, medium, large, and boutique, farmers market will win the title of “America’s Favorite Farmers Market” for 2011. The reward for the winning market in each category will be a shipment of No Farms No Food® totebags, a feature article on the award winning foodsite Epicurious.com, and other prizes from our partners and sponsors.
The categories are based on the number of vendors the farmers market has. Here is how the voting is going in my home state of New York:
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Plans are underway for a unique project in Loudoun County, Virginia that will bring together and showcase some of the best locally grown and raised food and wine agricultural products that the county has to offer, and culminate in an 11 day event.
“Farm-to-Fork Loudoun “ will take place from Thursday, July 21 to Monday, July 31, 2011 with 21 restaurants and food related entities committed to using at least 70% local product and ingredients during that timeframe. It is a new concept to this area, conceived by Loudoun County marketing entrepreneur Miriam Nasuti who saw the need for a county-wide collaborative celebration between agricultural growers, vintners and chefs in Loudoun County.
Working Together
“I observed particular restaurants growing or buying local these past years, but nothing done on a county-wide, collaborative scale on site at the various restaurants. The process has been so rewarding, as I’ve spoken to many vintners, farmers and Chefs who’ve not done this in the past and expressed that they always wanted to but, either didn’t have the time or know-how to begin. Bringing everyone together has been a tremendous experience,” explained Nasuti. Her hope is that through this initial collaboration, growers, chefs and the vintners will establish new relationships that will last well beyond the project.
She established committees early on, which included representatives from the agricultural, wineries and restaurant communities, who met often at the onset to set the project dates, protocol and guidelines, issues such as supply and demand of agricultural products, participation fees and such. Once those guidelines were set the project moved forth quickly toward a successful February ‘Meet & Greet’ where all participants came together for the first time, to begin establishing the important relationships intended toward working together.
“This is a wonderful way to introduce the diversity of Loudoun agriculture to like businesses and the public,” stated Beverly Morton Billand, owner of The Restaurant at Patowmack Farm, a Farm-to-Fork Loudoun participant and leader in the farm to table movement.
Organic, Local & Seasonal!
Serving organic, seasonal cuisine and supporting local growers has been Billand’s commitment since opening the restaurant on their farm just outside Lovettsville. “This event will allow wineries, farms and restaurants to collaborate and bring the very best to the table that Loudoun County has to offer.”
Farm-to-Fork Loudoun dining participants include Clyde’s Willowcreek, Aiyara Thai Restaurant, Lightfoot Restaurant, ‘On the Potomac’ at Lansdowne Resort, Palio Ristorante, Shoes Cup & Cork Club, Tenderjacks, The Wine Kitchen, Tuscarora Mill, Vintage 50, Market Table Bistro, The Restaurant at Patowmack Farm, The French Hound, Goodstone Inn & Estate, Market Salamander, Red Fox Inn, Grandale Farm Restaurant, Magnolia’s at the Mill, Catch 52, Vintage 51, and Cookology.
“Farm-to-Fork” will allow the public to experience Loudoun’s diverse culinary community and enjoy its healthy, locally grown and raised foods they otherwise may not have,” Nasuti added. “And the program allows our restaurants to serve fresh, locally grown food through the new and existing menu items they’ll offer. It’s a win-win for everyone.”
For more information on the participants, program, or to become a Corporate Sponsor, visit Farm To Fork, or contact Miriam Nasuti at 703-771-8893.
Farm-to-Fork Loudoun is a collaboration between Loudoun’s dynamic and growing culinary, farming and winery communities. This new project was envisioned to bring those involved together to drive the local economy and begin, or further, meaningful relationships, while raising visibility of these three Loudoun entities so patrons will come back again and again. Event sponsors include Fortessa, a leading tableware company based in Loudoun and The Dulles Greenway.
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FRESH celebrates the farmers, thinkers and business people across America who are re-inventing our food system. Each has witnessed the rapid transformation of our agriculture into an industrial model, and confronted the consequences: food contamination, environmental pollution, depletion of natural resources, and morbid obesity. Forging healthier, sustainable alternatives, they offer a practical vision for a future of our food and our planet.
Among several main characters, FRESH features urban farmer and activist, Will Allen, a 2008 recipient of the MacArthur “genius” grant and recently named one of Time’s 100 most influential people; sustainable farmer and entrepreneur Joel Salatin, made famous by The Omnivore’s Dilemma, the best-selling book by Michael Pollan, who is also featured in the movie; and, Kansas City supermarket owner David Ball, who is challenges our Wal-Mart-dominated economy every day by stocking his stores with products from local suppliers.
The film's director, ana Sofia joanes, says:
FRESH portrays a movement that is happening in America and worldwide. The alternative food market is the fastest growing market in the United States, even though it still makes up a minuscule percentage of the food economy. And it’s incredibly energetic. Where it will lead us, I don’t know. Lin Yutang, a Chinese writer and inventor, said that “Hope is like a road in the country; there was never a road, but when many people walk on it, the road comes into existence.”
Director ana Sofia joanes
FRESH tells the stories of real people, connecting audiences not with facts and figures or apocalyptic policy analysis, but with examples of personal initiative and concrete ways to engage in a new food model.
To learn where you can see the film, or possibly host a screening, go to: FRESH the Movie
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
The locavores are swarming and the popularity of local food is increasing across the nation. The number of farmer’s markets has more than tripled since the USDA started tracking these numbers in 1994 – increasing from 1,755 to 6,132. In 2010, direct sales from farmers to consumers increased to over $1.2 billion. And consumers aren’t the only ones with a rising demand for local food. More and more, organizations such as supermarkets, restaurants, schools and others are sourcing food locally.
To meet this burgeoning demand, local food distributors must scale up their operations from direct sales of small quantities to wholesale transactions. The problem, according to Michelle Miller of UW Madison’s Center for Integrated Agricultural Systems, is that “a lot of the mid-scale distributors, the logistics people who used to consolidate produce, have gone out of business.”
Local distribution networks, termed “food hubs,” are trying to fill that void. Food hubs are like farmers’ markets and distributors rolled into one. They surfaced to provide local farmers with the infrastructure to store, process, distribute, and market local food to consumers and institutions. The current demand for local food positions food hubs to expand their role in food distribution. However, they lack the necessary technology to manage operations on a larger scale.
Managing Through Low-Tech Means
Most food hubs are decidedly behind the curve technologically. Transactions are usually coordinated through a combination of phone, email, and fax. Everything from scheduling pickups and drop-offs to planning routes is handled in this manner. Managing transactions like this may be feasible for the moment, but it won’t work as food hubs expand. To effectively manage relationships with more customers and farmers, they’ll need more advanced technology. This will range from Internet databases for managing customers relationships to distribution software to manage logistics.
Luckily, technology solutions for food hubs are surfacing. Three promising ones are match-making services, Internet-based buying clubs, and distribution management systems. None of these technologies are exactly new – but their adaptation to food hubs is. Each product provides food hubs with a way to get their local produce out to the general market more efficiently.
Matchmaking Programs
Food hubs have helped farmers overcome the marketing obstacle by using online match-making programs that link producers to buyers. These match-making programs are interactive communities that function a lot like Match.com for local food. Local food lovers can log on and find their perfect peach in just a few clicks. There are two general types of match-making services: those that link buyers to local food, and those that add a distributor to the mix.
An example of the first type is a pilot program called Food Hub, released by the non-profit Ecotrust. This program provides a forum for buyers and sellers to interact. Buyers seeking local food can find nearby sellers, but its up to them to complete the transaction and pick up the food. This leaves an empty middle in the supply chain, forcing buyers and sellers to coordinate the logistics.
Making the match is critical but bringing the food to the buyer is also very important. The platform FarmsReach helps address some of the logistical issues issues related to local food distribution. Their matchmaking tool links buyers, sellers, and distributors. The link to a distributor helps small and mid-size farmers address the challenge of delivering their produce.
Internet-Based Buying Clubs
For food hubs that want to distribute the produce themselves, an Internet-based buying club is a good option. This has been a popular method of aggregating buyers and sellers since the early 2000’s. Buying clubs work by farmers pooling together their crops and delivering a single order of goods to multiple customers. Buying clubs are a logical method of delivery for food hubs as it allows them fulfill many orders with a single drop. These Internet-based buying clubs simultaneously help food hubs connect with customers and simplify distribution operations.
One of the most impressive examples of a food hub using this distribution method is the Oklahoma Food Co-Op. It has over 3,000 members, and processes more than 700 orders a month. Every month, the co-op’s 200 producers meet to fill orders from the buying club and crisscross the state to deliver to the more than 50 drop-off locations. The buying club helps the Oklahoma Food Co-Op aggregate produce and cut down on the number of drops that need to be made – but it does nothing to help manage inventory and plan distribution routes.
Distribution Management Systems
To manage inventory and plan distribution routes, food hubs need something that is more powerful than a matchmaking program or an Internet buying club. According to the USDA, developing a solution for efficiently planning routes is one of the most critical pieces to scaling up food hubs. This is a missing piece in the effort to enable local food to reach more buyers in the community.
Distribution software can help food hubs pull together the advantages afforded to them by matchmaking programs and Internet-based buying clubs. The main benefit is the ability to track delivery trucks and plan delivery routes. Tracking delivery trucks and planning routes will help food hubs deliver produce along the most efficient routes and keep feel usage down. These benefits will be critical to avoiding waste in distribution operations.
Putting It All Together
There is one major obstacle holding food hubs back from adopting distribution software: cost. Traditional food distribution software can cost tens of thousands of dollars, which is more than food hubs can pay. Even the most profitable food hubs don’t have such large budgets.
However, Software as a Service (SaaS) options are beginning to offer affordable options to food distributors. These solutions provide software via the Internet and offer friendly subscription-based pricing that food hubs can afford. The lower up-front costs of the SaaS model holds promise for food hubs that need to get a better handle on their logistics.
If food hubs can combine the customer-facing applications of Internet based buying clubs and matchmaking services with distribution software, they will be equipped to expand their operations.
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How do turmoil in the Middle East and a deep freeze in Mexico impact U.S. families?
These events will not only cause the rise in food prices to continue; they will change the way we eat, according to George Ball, chairman of national garden company W. Atlee Burpee & Co.
The U.S. Department of Agriculture forecasts the food inflation rate will increase by 3%. Given the volatile food market top economists contend this rate could be even higher. This would add more than $20 to the average monthly food bill for a family of four.
Although the average household now spends $2,658 on food served outside the home, families who looked to fast food restaurants for low-cost meals during the recession won’t be able to rely on the drive-thru in 2011. McDonald's, for example, recently said it might have to raise the cost of a Big Mac and other menu items by more than 2%.
Mr. Ball expects more Americans to turn to vegetable gardening now to offset food and soaring gas prices.
A pack of red pepper seeds will produce about 20 pepper plants each, producing 15 peppers per plant. Mr. Ball asks, “Would you rather pay $2.00 for one red pepper, or is it more sensible to grow $600 worth of red peppers in your own backyard for an investment of $4.95 in seeds?”
Home grown tomatoes, cucumbers and even lettuce result in similar savings. Mr. Ball added, “Saving money ‘growing your own’ will add value to not only your pocketbook, but also your taste buds and overall physical health. Gardening gets you—and your kids—outdoors.”
To have a look at the heirloom seeds & plants available from Mr. Ball’s company, go to: W. Atlee Burpee & Co.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
U.S. Government Poster from World War II (courtesy of Library of Congress)
Could a quick history lesson lead to a better future?
During World War II Americans lived with rations of such necessities as tires, gasoline, sugar, and other foodstuffs. The US government encouraged ordinary people to create Victory Gardens; small plots of fruits and vegetables to stave off food shortages so more mass-produced food could be sent to feed the troops.
The people responded. Two million Americans created Victory Gardens in their backyards or communities. According to author Michael Pollan, "...during World War II, Victory Gardens supplied as much as 40% of the produce Americans ate."
A Social Phenomenon
Victory Gardens were more than a war time activity, they were a social phenomenon. Schools and families planted Victory Gardens together, often on communal land. Families caught up on news as they planted and harvested. Nutrition information was widely disseminated to help home cooks create balanced meals for their families. Our current obesity epidemic must have been unimaginable to those gardeners.
Today there are many gardens that are very much like the Victory Gardens of old. In backyards across America folks are growing their own produce, spices and herbs. They harvest fruits and vegetables that have been raised without pesticides and enjoy them when they are at the peak of their freshness and nutritional value. Adding home-grown fare to the fresh produce from a local farm stand or a farmers market gives gardeners the best of both worlds.
Community Gardens
If you’d like to try your hand at growing some food of your own but don’t have your own backyard, you can join a community garden. In 2004, the American Community Gardening Association (ACGA) estimated that there were already 18,000 community gardens across the USA and Canada. Urban community gardens can be found from South Central Los Angeles to the Bronx in New York City. If there’s no community garden near your home, think about organizing your neighbors to get one started.
Funded by federal grants, GreenThumb has been a program of the NYC Parks Department since 1995. The nonprofit organization has over 600 member gardens serving 20,000 city residents. New York University released a study of the effect of community gardens on nearby property values. The study of 636 community gardens in NYC showed a positive effect on sales prices of residential properties within a 1,000-foot radius of a community garden when compared to properties outside the 1,000-foot ring, but still in the same neighborhood. The effect was significant and increasing over time. The tax benefit to the city over a 20-year period was estimated at $647 million dollars or $1 million per garden. Who knows how much might be saved on medical costs by the healthier diet the gardens make possible.
Not all benefits are measured in dollars. Here’s what Karen Washington from the Garden of Hope in the Bronx had to say about her experience:
To grow your own food gives you a sort of power and it gives people dignity. You know exactly what you’re eating because you grew it. It’s good, it’s nourishing and you did this for yourself, your family and your community.
Victory Gardens could bring down the cost of food for American families and make organic poroduce more widely available. We could reduce America’s reliance on oil simply by keeping vegetable gardens and cutting down on the amount of food that has to be transported by truck. Victory Gardens would reduce the need for petroleum-based fertilizers on giant corporate farms. If you’re unhappy about where all the money Americans spend on oil and gasoline is going, then spread the word: Bring Back the Victory Gardens!
If you'd like to start a garden in your community or your backyard here's some info that should help:
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"We believe all food can be produced safely, including raw milk." - Tim Wrightman
A state assembly panel recently approved a measure sponsored by Assemblywoman Connie Wagner to aid New Jersey farmers by allowing them to sell raw milk. The neighboring states of Pennsylvania and New York already allow the sale of raw milk.
Many medical professionals and nutritionists have concluded that raw milk from grass-fed cows is more nutrient dense than conventionally produced milk, while foodies around the world have long appreciated the rich flavor of artisanal cheeses crafted with raw milk.
Family Farms Face Unhealthy Competition
A previous post on American Feast's Sustainable Food Blog explained further about what is at stake:
Family-scale dairy farms feeding free-roaming cows on healthy grass face tough competition from concentrated animal feeding operations. The densely penned cows at CAFOs are sickened from being fed the abundance of corn grown with massive government subsidies, posing a very real threat to human health. Cow droppings make good fertilizer on small farms, but at CAFOs the immense amount of waste is a toxic threat to the health of people and the environment.
Of course, people around the globe have been safely consuming raw milk and handcrafted cheeses for thousands of years.
According to the nonprofit Farm-to-Consumer Legal Defense Fund:
The bill (A-743) would create a permit program through the New Jersey Department of Agriculture to allow for the sale of raw milk in New Jersey. The legislation would require the testing of cows intended to be used for the production of raw milk, with ongoing testing as necessary. The permit holder would also be required to conduct tests to measure the levels of certain bacteria and pathogens in the raw milk produced. The bill also stipulates that no growth hormones can be used in the process of producing raw milk.
Safe & Nutritious
Food safety and optimal nutrition aren’t mutually exclusive goals according to organic farming legend, Tim Wightman. A farming expert of 35 years, Wightman teaches dairy farmers to reach well beyond conventional food safety goals. He mentors farmers in low-tech yet high quality approaches to production of intrinsically safe and optimally nutritious raw milk.
A modern pioneer of the cowshare/herdshare concept, Mr. Wightman now serves as president of the Farm-to-Consumer Foundation. The educational nonprofit aims to equip farmers and consumers with safety advice on raw dairy products via conferences, tele-seminars and printed materials.
Free Handbook & DVD Now Available Online
The Foundation now provides two of Mr. Wightman's educational tools to the public free of charge. These free resources include online copies of Raw Milk Production Handbook and a micro dairy farm educational DVD, Chore Time. Both are available at: Farm to Consumer Foundation
"We believe all food can be produced safely, including raw milk," says Mr. Wightman.
"These materials are the starting point for a collaborative effort to develop 'best practices' to guide dairy farms working to meet the rising demand for raw milk from pasture-raised cows, whether the legal framework is loose (as with voluntary farm-to-consumer standards for cow shares) or more formal (as with larger scale retail sales)."
Steve Bemis, attorney and Farm-to-Consumer Foundation board member, asserts that these free resources are an important step in building a working relationship on raw dairy safety issues.
Mr. Bemis explains, "In many cases, academic and government entities will not (for policy and ethical reasons) link to resources that are for sale; so, by providing these 'freeware' resources, we hope to encourage links from others' websites, and thereby engage a broader audience.”
There are currently 15 states that allow farmers to sell raw milk directly to consumers, while 10 states allow the sale of raw milk in retail stores.
About Farm-to-Consumer Legal Defense Fund
The Farm-to-Consumer Legal Defense Fund is a 501 (c) (4) non-profit organization made up of farmers and consumers joining together and pooling resources to:
• Protect the constitutional right of the nation’s family farms to provide processed and unprocessed farm foods directly to consumers through any legal means.
• Protect the constitutional right of consumers to obtain unprocessed and processed farm foods directly from family farms.
• Protect the nation’s family farms from harassment by federal, state, and local government interference with food production and on-farm food processing.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
The current industrial agriculture is heavily dependant on petroleum. It will not be sustainable forever.
Great chefs have been saying it for a long time. When you dine on fresh food produced locally through natural methods you enjoy it when the flavors are their most vibrant and the nutritional value is at its peak.
Besides making for pleasurable dining, it’s nice to know that a meal of seasonal ingredients is also an eco-friendly choice. Giant agribusiness likes to point out that their industrial farming methods have provided the most abundant and affordable food on earth. But it is grown with petroleum-barsed fertilizers and travels well over 1,000 miles before reaching the family table. It is an oil dependent system and oil is both an environmental threat and a finite resource.
Have the Saudis Been Lying?
So what happens when oil inevitably becomes more scarce and the law of supply and demand causes its price to climb sharply? We may find out sooner than we imagined. It seems that among the diplomatic cables published by Wikileaks there is one from the U.S. consul general in Riyadh warning that the Saudi government may be overstating the size of its oil reserves by as much as 40%. If so, oil prices may begin climbing, and soon.
According to a report in the Manchester Guardian, the “Saudi energy industry…overstated its recoverable reserves to spur foreign investment.” If Saudi Arabia and its OPEC cartel partners cannot pump enough crude to keep prices down, the cost of oil could begin escalating in 2012. Consumers will face rising prices for home heating fuel, gasoline and the food that comes from an industrial agricultural system.
No Doomsday Theorist
The U.S. consul general cites a warning from a senior Saudi government oil executive, who “is no doomsday theorist. His pedigree, experience and outlook demand that his predictions be thoughtfully considered."
The implications are profound. Rising food costs were among the grievances that sparked the popular uprisings in Tunisia and Egypt. In the U.S., consumers devoting more of their household income to food and fuel will have less discretionary income to spend on other goods and services, stifling economic growth and increasing the country’s trade imbalance.
Is There a Silver Lining?
Maybe. The locally produced food sold at farmers markets could become more price competitive than ever. Home and community gardens could proliferate out of economic necessity. Millions of families could find themselves enjoying meals that are healthier and more delicious than ever.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
"Eating food that's in season means enjoying food at its peak in terms of flavour. It can also make a difference to the weekly shopping bill, as more abundant, in season food is often cheaper.”
Better flavor may be the best reason to eat fresh, local and seasonal food, but better nutrition, more affordable pricing, and sustainability are pretty good reasons as well. But, buying from a local, trusted farmer is not universally possible and many grocery stores offer few clues as to which items are in season.
Research carried out on behalf of the Scottish Government found that the majority of Scots are not aware what food is in season and when - as they have become accustomed to having all the meat, fish, fruit and vegetables they want, all year round.
Peak Flavour & Often Cheaper
Rural Affairs Secretary Richard Lochhead said, "Scotland's seasonal larder offers a fantastic array of fresh produce. This was demonstrated on the global stage last week when the international culinary contest in Lyon, the Bocuse d'Or, selected Scotch Lamb and seafood as its key ingredients.”
Last Thursday, Mr. Lochhead joined top chefs for an in season cooking challenge in Edinburgh to launch the Eat in Season campaign. The challenge tested the chefs' cooking skills by challenging them to cook up a delicious meal in five minutes, using five in season ingredients.
"Eating food that's in season means enjoying food at its peak in terms of flavour. It can also make a difference to the weekly shopping bill, as more abundant, in season food is often cheaper,” said Mr. Lochhead.
The Sustainable Choice
Increased awareness that it is a better choice to buy and consume fresh and in season food will not only support Scotland's economy, but contribute towards a healthier population and a greener, more environmentally sustainable country.
Mr. Lochhead said, "I'm sure that as Scots become more aware of what's in season they will see how easy it is to incorporate tasty and seasonal produce into their everyday lives."
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
It’s easy to think of farmers markets as a warm weather experience, especially in frigid winter climes, but change is clearly afoot. The U.S. Department of Agriculture’s (USDA) National Farmers Market Directory now lists 898 winter farmers markets across the country - more than 14% of the nation’s farmers markets – offering consumers more opportunity than ever to access locally grown food.
“Fresh, local, and healthful food isn’t just a good weather offering,” said David Shipman, Acting Administrator of USDA’s Agricultural Marketing Service. “Clearly in many places, winter markets are hot despite the cold weather. Even in states where the traditional growing season is short, the market season is long. This allows more small and local farmers to continue bringing in income for their families and their businesses, while also providing great, nutritious food to communities year round.”
Farmers markets are considered winter farmers markets if they operate between November and March. The top 11 states for these markets are: New York (153), California (140), North Carolina (53), Florida (45), Pennsylvania (42), Ohio (34), Massachusetts (32), Kentucky (30), New Jersey (24), Connecticut (20), and Michigan (20).
Since 2009, winter markets have grown 17%. Farmers markets operating more than seven months per year have higher monthly sales than their strictly seasonal counterparts.
In August of 2010, the USDA’s National Farmers Market Directory listed 6,132 operating farmers markets overall, a 16% rise from 2009. The National Farmers Market Directory has been collecting self-reported information about farmers markets since 1994.
Winter farmers markets feature local products, including seasonal produce, honey, herbs and baked goods. Supplemental Nutrition Assistance Program (SNAP) and other federal nutrition benefit programs are often accepted.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Seed Savers Exchange Offers 700 Varieties in Online Catalog
Veggie Garden (photo by Seemann, courtesy of morgueFile.com)
With One Click, Heirloom Veggie and Flower Seeds Arrive in your Mailbox Just in Time for Planting!
Genetically modified seeds have become so pervasive that it's a joy to see efforts to preserve and spread heirloom seeds. There are now 700 varieties of heirloom and open-pollinated vegetable, herb and flower seeds available through the Seed Savers Exchange online catalog for 2011. Gardening enthusiasts/cooks can grow a several varieties to set a table of flavorful and healthy produce.
Seeds are now available for spring plantings. Transplants can also be ordered now and will be shipped after March 21st, just in time for planting. Heirloom produce inspires amateur cooks and professional chefs alike with their bold flavors, intense colors and unusual looks.
Purchasing seeds is a wonderful way to support Seed Savers Exchange, a non-profit membership organization whose mission is to protect North America's diverse but endangered garden heritage by building a network of people committed to collecting, conserving and sharing heirloom seeds and plants.
Community and school gardens can request a donation of seeds through Seed Savers Exchange – Herman’s Garden program.
About Seed Savers Exchange
Seed Savers Exchange is a non-profit, 501(c)(3), member supported organization that saves and shares the heirloom seeds of our garden heritage, forming a living legacy that can be passed down through generations. The organization's mission is to save North America's diverse, but endangered, garden heritage for future generations by building a network of people committed to collecting, conserving and sharing heirloom seeds and plants, while educating people about the value of genetic and cultural diversity.
To download a copy of the catalog, access planning, planting and growing information or connect to others gardens through the organization's online forum, go to: Seed Savers Exchange
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Americans will consume about 50 million pounds of avocados on Super Bowl Sunday, mostly in tasty and healthy guacamole. That’s enough to cover a football field 19 feet deep, if you enjoy that sort of thing.
Below is a classic recipe for Guacamole from our friends at the California Avocado Commission, but they’ve come up with a nice little twist. Depending on where your home team does its playing and snacking, they have suggestions for added ingredients that will give your dish a distinctly local flavor.
Home Team Guacamole begins with a party size portion of basic guacamole (4 avocados, salt, lemon or lime juice) served in the center of a serving tray. Line up color-coded ingredients around the guacamole in small bowls. Then mix in “add-ins” to personalize and create your own Big Game Day party dip.
Ingredients for 8 Servings
• 4 Large, ripe, fresh California avocados, seeded & peeled
• 2 Tablespoons fresh lime juice
• 1 Teaspoon salt, or to taste
Preparation
1. Coarsely mash (DO NOT PUREE) avocados.
2. Stir in lime juice and season to taste.
3. Prepare "add-ins" as directed below.
Regional Variations
Tampa Bay
1. 4-oz. cooked, shelled and de-veined small shrimp
2. 1/2 cup diced green onion
3. 1/2 cup diced yellow bell pepper
4. 5-10 drops red pepper sauce
5. Tampa Bay's coastal location calls for shrimp. The red pepper sauce and yellow bell pepper represent the team's colors.
Pittsburgh
1. 1/2 cup chopped roasted red bell pepper
2. 1/2 cup chopped roasted yellow bell pepper
Oakland
1. 2 cloves garlic, finely chopped
2. 2/3 cup black beans, rinsed and drained
3. 1/2 cup chopped red onion
4. 1/2 cup chopped tomato
5. 2 pickled jalapeños, chopped
6. Oakland's signature color black is represented in the black beans. Two jalapeños are added to represent the teams extra spice!
Atlanta
1. 1/2 cup peach preserves or peach salsa
2. 1/2 cup toasted pecans, coarsely chopped
New York
1. 1/2 lb. smoked salmon pieces
Philadelphia
1. 8-oz. softened cream cheese
2. 2/3 cup chopped black olives
San Francisco
1. 1/2 lb. cooked Dungeness crab, chopped
2. 1/4 cup diced scallions
3. 1/2 tsp. cracked black pepper
Tennessee
1. 1/2 cup finely chopped sweet white onion
2. 1 cup chunky red salsa
Copyright Courtesy of California Avocado Commission
To learn more about California avocados, their heath benefits & growing an avocado tree go to: California Avocado Commission
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Paint the Town Slow, a Slow Food NYC Benefit for Urban Harvests
Seasonal Squash (photo by Mary K. Baird, courtesy of morgueFile.com)
Paint the Town Slow will feature cocktails made by New York's "Slowest" mixologists, local food from some Snail of Approval restaurants and "Slow friendly" celebrities who will auction themselves off during the event. Only 100 tickets are available so buy your tickets today.
Paint the Town Slow will be held at 53 Wyckoff Street, Brooklyn, from 6:30 pm to 9:30 pm on December 8th, running simultaneously with the last hours of the Slow Food NYC Experience Auction which begins online on November 28th. At the party, bidders can participate via smart-phones or an on–site computer to compete with off-site bidders for the one-of-a-kind experiences.
Slow Food NYC Online Experience Auction
Would you love to learn the secret of making a perfect biscuit from one of the top bakers in the city? Or, do you ever wish you had a tutor to help you navigate the nuances and subtleties of high end Scotch? How about just relaxing at home with friends while a renowned NYC chef whips up a three course meal in your own kitchen?
Just in time for "Cyber-Monday" and the holiday shopping season, The Slow Food NYC online Experience Auction will auction off eating, drinking and farming experiences that are not available anywhere else. With everything from celebrity mixologist cocktail parties to tours of the farms that supply some of New York's "slowest" restaurants, these experiences make excellent holiday gifts (or gifts to yourself).
100% of the auction proceeds will support the Urban Harvest Program.
Harvest Time in Urban Schools
This past spring, Slow Food NYC built their first Neighborhood Farm in Brownsville, Brooklyn. During the summer, 60 children living in neighborhoods with very limited access to fresh food, learned to plant, tend, harvest their home-grown produce and prepare healthy lunches, which they enjoyed communally.
Their Neighborhood Farm joins Harvest Time in Schools as part of Slow Food NYC’s new Urban Harvest Program.
Through Harvest Time in Schools, Slow Food NYC financially and logistically supports good food education in 10 schools. Harvest Time in Schools includes: edible gardens; good food and nutrition education, including hands-on cooking; and student-run farm stands, offering fresh, seasonal food grown by the kids or from local farms.
This year, they hope to raise $20,000 so they can continue their programming on the farm and in the schools.
You can get more info on the Slow Food NYC online auction & view the growing list of available experiences at: Slow Food NYC Events & Auction
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Thousands Gather for Slow Food Conference in Turin, Italy
Organic Cherry (photo by xololounge, courtesy of morgueFile.com)
The frontline of the international food movement—sustainable producers, farmers, cooks, educators and activists—stormed Turin this week for one of the largest sustainable food gatherings in the world, the Slow Food international conference Terra Madre.
"There is a crisis in our food system with four people dying this week in the USA because of contaminated food and last month the recall of over half a billion salmonella tainted eggs," said Josh Viertel, President of Slow Food USA.
"I see people all over the USA and the world working to transform the way we row our food. We aren't settling for an industrialized food system that destroys the environment and makes people sick. There is a better way." he continued.
Slow Food USA, the fastest growing national Slow Food organization internationally, boasts 225 chapters across the country and over 207,000 supporters, with new chapters, in both communities and campuses across the country launching nearly every week. The international Slow Food network is now represented in 166 countries worldwide.
"There is now a new protagonist in the food system – the food movement."
In the fourth bi-annual Terra Madre conference, over 8,000 participants – 700 from the USA – gather to share stories and knowledge about projects as diverse as building edible schoolyards, pioneering the use of mobile slaughterhouses, greening supermarkets and running field to plate restaurants.
"The Terra Madre participants who are at the frontline of this movement are constantly innovating and exploring new ways to build a world where food is good for the farmer, good for the planet and good for those eating it."
To learn more about the Slow Food Movement and find a local chapter, go to: Slow Food USA
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Chefs Collaborative Honors Three with Inaugural Sustainability Awards
This just in from Chefs Collaborative..Congratulations & Thanks to the Sustainablility Awardees!
More than 300 chefs and members of the culinary community gathered at Bunker Hill Community College in Boston, from October 3rd to the 5th, for Chefs Collaborative's 2nd Annual National Summit. Attendees took part in timely conversations and practical workshops on topics ranging from what will become of our domestic seafood supply as a result of the gulf oil disaster to season extension and food preservation, heirloom varieties and breeds, green kitchen practices and how to butcher a half steer.
The centerpiece of the two-day conference was an inaugural Sustainable Awards dinner at Allandale Farm in Boston on October 4th, featuring Mistress of Ceremonies, Annie B. Copps of Yankee Magazine with a seasonal menu using local ingredients prepared by top chefs from New England. The awardees are:
Chef Peter Davis of Henrietta's Table in Cambridge, MA, was honored with the Sustainer Award, which recognizes a chef who has been both a great mentor and is a model to the culinary community through his/her purchases of seasonal, sustainable ingredients and the transformation of these ingredients into delicious food.
Chef Chris Koetke of the Culinary Arts Programs at Laureate International and Kendall College in Chicago, IL was honored with the Pathfinder Award, which recognizes a visionary working in the greater food community who has been a catalyst for positive change within the food system through efforts that go beyond the kitchen.
Allison Hooper and Bob Reese of Vermont Butter & Cheese Creamery, Webstervile, VT were honored with the Foodshed Champion Award, which recognizes a food producer (farmer, fisher, artisanal producer) committed to working with chefs and who exemplifies these principles: Good food begins with unpolluted air, land, and water, environmentally sustainable farming and fishing, and humane animal husbandry and who has formed successful, lasting partnerships with chefs.
"We were thrilled to recognize people who have been doing outstanding work to impact the sustainable food landscape," said Melissa Kogut, executive director of Chefs Collaborative.
The Pioneers Table
Chefs Collaborative also established the Pioneers Table to recognize individuals who have made longstanding and exemplary efforts in transforming the sustainable food landscape. The organization will add new honorees each year. The inaugural members of The Pioneers Table, selected by the Chefs Collaborative Board, are true pioneers who broke with tradition early on to pave the way for legions of chefs and culinary professionals. The honorees are:
· Carrie Balkcom, Executive Director of the American Grassfed Association and past longtime board member of Chefs Collaborative.
· Chef Rick Bayless of Frontera, Topolobampo, and XOCO restaurants in Chicago and former president of the Chefs Collaborative Board.
· Chef Jesse Cool of Flea Street Café and Cool Café as well as a former member of the Chefs Collaborative board.
· Chef Peter Hoffman of Savoy and Back Forty restaurants in NY and past longtime board member and former president of the Chefs Collaborative Board.
· Chef Odessa Piper, a past successful restaurant owner, a champion of regional foods, and former board member.
· Chef Susan Spicer of Bayona and Mondo in New Orleans, was a founding board member of Chefs Collaborative.
· Chef Ann Cooper, known as our nation's renegade lunch lady, was the first vice-chair of the Chefs Collaborative board.
· Chef Michel Nischan of the Dressing Room in CT is founder of Wholesome Wave Foundation, and former board member of Chefs Collaborative.
· Dun Gifford, President of Oldways, until his untimely death in May. Sara Baer-Sinnott accepted the award for Dun.
· Joan Dye Gussow, professor emeritus and former head of the nutrition education department at Columbia and a past, longtime member of the Chefs Collaborative board.
About Chefs Collaborative
Chefs Collaborative, founded in 1993, is a national chef movement that's changing the sustainable food landscape through the power of information, responsible purchasing and grass-roots connections. The Chefs Collaborative's 3rd Annual National Summit will be held next year in New Orleans. Dates to be announced.
To learn more about the organization and its vital work, go to: Chefs Collaborative
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Rochester Public Market Voted America's Favorite Farmers Market
Fresh Radishes (photo by Xenia Antunes, courtesy of morgueFile.com)
With a resounding 2,400-vote margin over its nearest competitor, the Rochester Public Market won the 2010 America’s Favorite Farmers Market™ contest, with over 5,200 votes in the large market category. For over a century the Market has been a link between the city, its countryside, and the region's farmers; and has been a source of diversity, character, community, and substantial contributions to the region's economy, ecology, and equity.
The America’s Favorite Farmers Markets contest is a project of the American Farmland Trust. The contest is designed to raise national awareness about the importance of supporting fresh food from local farms and farmers. Market shoppers vote to support their favorite farmers market starting June 1st until midnight on August 31st, 2010. People can vote for as many participating farmers markets as they choose, but can only vote for each market once.
The Top Ten in the in the Large Market Category:
1. City of Rochester Public Market: Rochester, NY
2. Davis Farmers Market: Davis, CA
3. Fulton Street Farmers Market: Grand Rapids, MI
4. Ballard Farmers Market: Seattle, WA
5. Mountain View Farmers Market: Mountain View, CA
6. Flint Farmers Market: Flint, MI
7. Ithaca Farmers Market: Ithaca, NY
8. Chattanooga Market: Chattanooga, TN
9. Las Cruces Farmers & Crafts Market: Las Cruces, NM
10. Iowa City Farmer's Market: Iowa City, IA
American Farmland Trust representatives will visit the Rochester Public Market to present the award on Thursday, October 7th. Rochester’s Mayor, Robert Duffy, will speak at the awards ceremony on the importance of agriculture and farmers markets to the state’s economy and public health.
Other farmers markets that placed in New York’s top five include the Saratoga Farmers Market, the Ithaca Farmers Market, the Westside Farmers Market, and the Troy Waterfront Farmers Market.
American Farmland Trust is the nation’s leading conservation organization dedicated to saving America’s farm and ranch land, promoting environmentally sound farming practices and supporting a sustainable future for farms. Since its founding in 1980 by a group of farmers and citizens concerned about the rapid loss of farmland to development, American Farmland Trust has helped save millions of acres of farmland from development and led the way for the adoption of conservation practices on millions more.
To learn more about the 2010 America’s Favorite Farmers Market contest, go to: American Farmland Trust
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
“The Food Shed: Cooking Local and Seasonal” was the title of a class we attended at Manhattan’s Institute of Culinary Education. It turned out to be a terrific evening of learning about cooking with fresh ingredients from local farms.
The class was presented by Chef-Instructor Melanie Underwood. She’s been an enthusiast for cooking with farm fresh ingredients since her days growing up on a farm in Virginia. As a chef, she’s demonstrated her talent at the Plaza Hotel and the Four Seasons Hotel and been sharing her expertise with I.C.E.’s students since 1996. She also offers private cooking classes.
One local ingredient Chef Melanie selected for the class was seasonal Brussel sprouts. She told us that when people tell her they don’t like Brussel sprouts, she tells them they haven’t tried them with bacon. We can report that if you like Brussel sprouts, then you’re probably going to love them with bacon. They made a wonderful side dish with the pan-seared duck breasts Chef Melanie had us prepare. (Here’s the link to her recipe for the duck: Seared Free-Range Duck Breasts with Draft Apple Cider Reduction)
As always, try and get the freshest ingredients available at your local farm stand or farmers market. The creamy sweetness of the Berkshire/Chester White cross fat in the Applewood Smoked Bacon from La Quercia makes their bacon the ultimate choice for this recipe. As expert and author Bruce Aidells says, the flavor "all begins with the animal."
Ingredients for 4 Servings
• 8 Slicesof La Quercia's Applewood Smoked Bacon, cut up into 1-inch slices
• ¼ Cup Dijon mustard
• 1 Pound Brussel sprouts, cleaned, trimmed & cut in half
• 1 Tablespoon vegetable oil
• 1 Tablespoon cider vinegar
• Salt & pepper to taste
• Sprinkle of lemon juice
Preparation
1. Preheat oven to 375 degrees F
2. Cook bacon over low heat until crisp. Rmove bacon from pan; set aside to cool, then crumble.
3. Measure ¼ cup of bacon fat and mix with Dijon mustard.
4. Meanwhile, in a roasting pan combine Brussel sprouts and oil. Sprinkle with salt & pepper. Place in oven and cook, stirring occasionally until tender.
5. Remove from oven and sprinkle with lemon juice, Dijon mixture and crumbled bacon. Serve immediately.
Fresh & Local Fare Makes it to the Major Leagues at Fenway
Fenway Park (photo by Sita Magnuson, courtesy of morgueFile.com)
Peanuts, Crackerjacks and the Fenway Frank remain in abundance at the venerable home of the Boston Red Sox, but locavores can take heart at the Park’s EMC Club, where local, seasonal ingredients go into the chefs’ preparations.
An article in the Boston Globe says, “Currently, nearly all of the ingredients used in the ballpark’s premium areas are local — particularly at the peak of New England’s growing season.”
Tradionalists Need Not Worry
Traditionalists looking forward to calorie-packed favorites while watching a game need not worry. Old favorites such as cheesesteaks, corn dogs, and Italian sausages are readily available. But those looking for fresher, healthier choices that will help support area farmers and producers have recently enjoyed Maine Lobster Ravioli, Local Sweet Corn, and Heirloom Tomato Panzenella at the EMC Club. Vermont cheddar graces the eatery’s cheeseburgers and filled grilled cheese sandwiches. Since seasonal means ever-changing, the menu is in a constant state of change.
“We found that our most important fan groups are making very sophisticated dining choices outside the ballpark, so we continue to innovate to appeal to their tastes, at every price level, once inside the ballpark,” said Marc Bruno, president of Aramark Sports, Entertainment and Conventions. Fenway’s EMC Club is operated by Aramark.
Sustainable Fare as a National Trend?
Sustainable fare at the ballpark could be a national trend. Kauffman Stadium, in Kansas City is also sourcing food locally and visitors from New York’s Citi Field and others have expressed interest in Fenway Park’s model, according to the Globe.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
AFT Will Soon Unveil America's Top 20 Favorite Farmers Markets
Fresh Corn (photo by Kevin Connors, courtesy of morgueFile.com)
Did you know that there are now 6,132 farmers markets in America? That represents a 16% increase over the number recorded in the National Farmers Market Directory in 2009.
The Contest Ends on August 31st
American Farmland Trust is celebrating National Farmers Market Week by unveiling the Top 20 Favorite Farmers Markets in all four categories. Anything can happen in the next four weeks before the contest ends at midnight on August 31st! Your local farmers market needs your continued support so that it can get the recognition it deserves.
Let's Keep the Movement Growing!
American Farmland Trust needs your help to promote the value of farmers markets in communities, and to make the connection between fresh local foods and the local farms and farmland that supply them. Farmers markets play a critical role in keeping farmers on the land and helping farms thrive. By providing farmers with a venue where they can provide their much sought after products, farmers markets are helping to save the land that sustains us.
Thank you for all that you do to support local farms and local farmers markets!
To learn more about the contest to select America’s Best Farmers Markets, go to: American Farmland Trust
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Imported Extra Virgin Olive Oils Often 'Rancid, Fusty, and Musty'
Olive Branch (photo by Daniele Musella, courtesy of morgueFile.com)
When you purchase imported olive oil you may not be getting what you paid for.
Laboratory tests conducted by UC Davis found that samples of imported olive oil labeled as “extra virgin” and sold at stores in California often did not meet international and US standards. The failed samples “had defective flavors such as rancid, fusty, and musty.”
Negative results were confirmed by chemical data in 86% of the cases. The chemical testing indicated that the samples failed extra virgin standards for reasons that include one or more of the following:
• Oxidation by exposure to elevated temperatures, light, and/or aging;
• Adulteration with cheaper refined olive oil;
• Poor quality oil made from damaged and overripe olives, processing flaws, and/or improper oil storage.
The scientists conducting the tests found that 9 of 10 California samples were authentic extra virgin olive oils, with one California sample failing the International Olive Council (IOC) and United States Department of Agriculture (USDA) sensory standard for extra virgin.
“Extra virgin” is the top grade of olive oil according to standards established by the IOC and the USDA. In addition to meeting chemistry standards for extra virgin, the oil must have zero defects and greater than zero fruitiness. Over the past several years, trained olive oil tasters who have served on IOC-recognized sensory panels have reported to the UC Davis Olive Center that much of the olive oil sold in the United States as “extra virgin” does not meet this modest sensory standard.
Moreover, there have been multiple media reports of fraud in the olive oil business, where extra virgin olive oils have been adulterated with cheaper refined oils such as hazelnut oil. Another method is to adulterate extra virgin olive oil with cheaper refined olive oil, thereby making chemical detection of adulteration more difficult.
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Shrimp & Clams (photo by joeb, courtesy of morgueFile.com)
In the film “Food Inc.” Gary Hirshberg, chief executive officer of Stonyfield Farm, asserts that large companies will respond to consumer pressure and offer sustainable foods when customers demand them. The filmed showed how Walmart began carrying Stonyfield Organic Yogurt, making Stonyfield the No. 3 brand in the United States.
Now Delhaize America has announced its 1,600 stores will operate under a new sustainable seafood sourcing program. The company is a major player in the supermarket industry. Its stores include Hannaford, Sweetbay, Bottom Dollar Food, Food Lion, Bloom, Harveys and Reid's. The supermarkets will move to selling seafood managed to sustain the availability of seafood for current and future generations.
Encouraging Local Sourcing
The supermarkets' new seafood policy requires suppliers to verify that seafood is coming from sources managed for sustainability and encourages sourcing locally. The requirement applies to all seafood in the stores, including fresh, frozen and packaged fish and shellfish. All suppliers are required to be compliant with the program by March 31, 2011.
"We want our shoppers to have confidence that seafood they buy from us is from fisheries that are viable and maintained for the future," said George Parmenter, a Corporate Responsibility manager for Delhaize America. "The health of fisheries is important to us as a retailer, both for the long-term product supply and for reducing the environmental impacts of products we sell. Our company is committed to operating responsibly."
Sustainable Certifications
The new sustainable seafood sourcing program was developed in close partnership with the Gulf of Maine Research Institute (GMRI), a non-profit marine science center. The comprehensive sustainable seafood policy requires all suppliers demonstrate that their seafood products come from well-managed fisheries. The fisheries, which could also be certified under a variety of sustainable certifications (such as the Marine Stewardship Council), must demonstrate a detailed management plan which includes the following components:
• Establishing plans to rebuild stock sizes within a specific timeframe if stock size levels are below target levels.
• Providing sufficient data to determine appropriate harvest levels or practices.
• Implementing monitoring and compliance measures to ensure harvest levels are maintained within acceptable limits.
• Maintaining enforcement policies to ensure harvesters follow regulations, and to prevent illegal practices and unreported harvest.
Farm-Raised Seafood
In the case of farm-raised seafood, suppliers must be certified by the Best Aquaculture Practices (BAP), a program of the Global Aquaculture Alliance. BAP certification ensures that the production of the product does not negatively impact communities, workers, the environment, or human health through inappropriate use of chemicals or drugs.
Sustainability Requires Traceability
Another core component of the policy is the requirement that all seafood be fully traceable to the port of landing or farm. As a result, all Delhaize America supermarkets will have immediate access to information about where the product was harvested, thus enabling the company to confirm claims around sustainable harvest.
The company has also built rewards into the system for seafood businesses that adopt sustainable harvesting practices, such as strategies to minimize accidental catch of fish not intended for market or to prevent damage to marine habitats. All seafood products sold in Delhaize America's 1,600 stores must demonstrate compliance with the policy or show a clear action plan to reach compliance by March 31, 2011.
"The new policy encourages ongoing improvement in sustainability practices and promotes local fisheries," added Parmenter. "Our customers prefer local seafood, and we believe buying local provides fresh food, supports our local economies, and reduces environmental impacts from transporting seafood from longer distances. Through this work, we will ensure that the local seafood we've always sourced for customers will be healthy for the local environment and around for future generations to enjoy."
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D & E Farms in Franklinville, N.J. (photo by Emily Roesly, courtesy of morgueFile.com)
The preservation of family-scale farms across the land is vital to achieving a healthier and more sustainable food sytem. Our friend Greg Plotkin of Change.org sent us the following message:
Every minute of every day, the country loses two acres of farmland to development. To make matters worse, the average age of a U.S. farmer is now 57 years old, signaling an even greater challenge than a lack of land to farm-namely, a lack of people to farm it. Ideas for Change winner American Farmland Trust (AFT) aims to keep food on our plates by securing the future of American farms. AFT is petitioning legislators to include farmland and ranch conservation in national and state farm policies.
Farmers Markets are Growing in Popularity
In 2009, the number of farmers markets in the U.S. increased by 13% from the prior year, a great illustration of just how many communities and consumers across the country are eagerly reaching out for fresh food and supporting their local farms. Farmers and consumers connected at 5,274 farmers markets this year, up from 4,685 in 2008.
Nearly a third of U.S. shoppers say they have specifically purchased locally produced food over the last month, double the number in 2006, according to food and grocery analysts IGD. Many do so to obtain the freshest produce, but a desire to support local jobs, farms and stores has also played an important role.
As Julia Child once said, “You don't have to cook fancy or complicated masterpieces - just good food from fresh ingredients.”
To learn more about the efforts of AFT and how you can support their efforts, go to: American Farmland Trust
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It is officially strawberry time here in the Northeast. If you take a trip to the farmers market this week you'll almost certainly see rows and rows of neatly lined up cartons filled with bright red, fragrant little berries. If you're a big strawberry fan, now is the time to go a little crazy. They are just so good and so sweet right now. Plus, buying strawberries while they are in season usually results in a lower price point as well. Win, win.
Also, strawberries are an excellent source of vitamin C and flavonoids. Makes them just a little sweeter, doesn't it?
When choosing strawberries, look for berries that are firm and fragrant with bright green tops and little or no white flesh (strawberries do not continue ripening after they are picked). Check the carton for any staining, as staining can be the sign of a mushy berry or over ripeness. They perish quickly, so store them in the refrigerator wrapped in or on paper towels. Wash them just before you are going to eat them and do not remove the stems until after they are cleaned (removing the stems before washing will allow water to seep into the berry, causing it to loose some of its vitamin C content and become waterlogged).
When making jam, the rule of thumb is to use 1 part fruit to 1 part sugar but I tend to use a little more fruit than sugar to cut back on the sweetness. But don't cut back too much, not enough sugar will inhibit the jam from thickening properly. And lemon juice and zest also help to balance out the sweetness.
So, if you find yourself with an excess of strawberries, and limited time to utilize/consume them, go ahead and make this jam. And this jam is the jam (sorry, had to). It's a great way to extend the shelf life of the berries. This recipe is so simple, I'm almost embarrassed to post it, but what the heck? It makes pretty darn good jam.
1. Combine sugar, lemon juice and zest and cook on stove top over the lowest possible flame until the sugar is completely dissolved (about 10 minutes). Add in the halved strawberries and cook for 35-45 minutes over low heat or until the strawberries have broken down and the mixture starts to thicken. If the strawberry pieces are still a little big, feel free to give it break them up a little with a potato masher.
2. To test for doneness, pour a small amount of the boiling jam onto a cold plate and place it in the refrigerator for a few minutes. If the jam gels, it is ready. Pour into jars and either refrigerate and use within a week or preserve by following canning guidelines (How to Can Food).
Rachel Dreskin Fingerman
To visit Rachel’s excellent blog for more recipes and tips on fresh, seasonal cooking, go to: Seasonal Brooklyn
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Farm-to-table dining has been a growing trend for some time and there is no sign it will slow anytime soon. The movement to serve fresh, local, sustainably harvested food is offering truly distinctive dining experiences and helping raise awareness of the delicious alternative to heavily processed foods shipped from factories.
One meal at a good farm-to-table restaurant should convince anyone that foods are at their most flavorful and nutritious when served at their freshest. Eating seasonal foods produced without chemicals, whether grown at home or in a community garden, or purchased from a trusted local farmer, makes for better health and a cleaner environment.
The Bounty of California’s Napa Valley
The Napa Valley in California is one of America’s most rare and precious agricultural preserves. Home to the founders of America's fine wine industry, its towns and villages also present a bounty of crops for an authentic farm-to-table dining experience regularly enjoyed by visitors and locals alike. The very word Napa stands for ‘Land of Plenty’, the original meaning given to the region by its first inhabitants, the Wappo Indians.
Many Napa Valley restaurant chefs cultivate their own orchards, vineyards and gardens teeming with rows of basil, eggplant, squash, pomegranates, figs, tomatoes and of course grapes. The freshness makes a huge taste difference, as is regularly noted by restaurant patrons and those culinary institutions dishing up annual accolades. Even those who do not have gardens of their own largely rely on the bounty of area farms and local farmers markets.
The Napa Valley Destination Council has prepared a short list of those Napa Valley restaurants with gardens of particular note:
• Ad Hoc, Chef Thomas Keller’s casual restaurant located in Yountville, features American comfort classics in a relaxed setting reminiscent of home. The restaurant’s 4-course prix-fixe menu is crafted daily, featuring the finest, in-season ingredients sourced from its own culinary garden.
• Bouchon bistro, also in Yountville, and another of Thomas Keller’s restaurants, features traditional bistro inspired cuisine in a vibrant atmosphere reminiscent of classic Lyonese café dining. Fruits and vegetables, as expected, come from the restaurant group’s culinary garden, located across from The French Laundry.
• Again hailing from Yountville, the farm-fresh restaurant menu at the Bardessono Inn is based on locally sourced organic ingredients, with much of the produce coming from the hotel's organic gardens and an orchard on the old Bardessono estate. Inspired by the abundance of the Napa Valley, executive chef O’Toole’s menu draws from local growers, farmers’ markets and the restaurant’s own on- and off-site culinary gardens. Bardessono has earned LEED Platinum certification.
• Brix Restaurant and Gardens draws on the bounty of their vineyard, orchard, vegetable and flower gardens. Comprised of raised boxed beds and in-ground beds, Brix grows crops year-round including tiny salad greens, fava beans and strawberries in the spring; French beans, eggplant, tomatoes, berries and melons in the summer; apples and pears, hard squash, potatoes and fresh onions in the fall; and Meyer lemons and sweet limes, sweet peas, Brussels sprouts, cauliflower Romenesco and butter lettuce in the winter. It¹s not unusual to see the restaurant¹s chefs out in the garden gathering fruits, vegetables and herbs for the day¹s specials.
• Cindy’s Backstreet Kitchen and Go Fish of St. Helena, along with Mustard’s Grill in Napa are owned and operated by Cindy Pawlcyn, one of the first female chefs to champion fresh, local, seasonal food. Along with cultivating a 1½-acre organic garden at her home, her Mustards Grill and Go Fish eateries feature organic gardens that supplement the other locally sourced produce used in her dishes. This culinary pioneer of Napa regional cuisine has made a solid commitment to seasonal inspiration and the use of the region’s bountiful harvests as the fresh ingredients for brilliantly delectable creations.
• The French Laundry in Yountville is known for being a perennial finisher in Restaurant Magazine’s list of Top 50 Restaurants of the World and since 2006 the sole Michelin 3-star recipient in the region. Lesser-known, but directly across the street from this esteemed restaurant is its three-acre garden that one can meander through in the morning before enjoying its bounty served in impeccable comfort and style that evening. Additionally, the nearby Jacobsen’s Farm offers a variety of organic produce and products which the restaurant has incorporated on their menus since opening. Not too surprising, vegetable dishes and salads are often unexpected stars of dinner, and so they also offer a vegetarian menu for the same price as their normal 9-course tasting menu featuring French cuisine with contemporary American influences.
• Chef Ken Frank is credited with pioneering a style of cooking that today is known as “California Cuisine.” For the past 30 years his focus has been on using only the finest, often local artisanal ingredients. His latest of many culinary ventures, La Toque Napa moved to its current location at the Westin Verasa in Napa in 2008 and subsequently earned a Michelin star in 2009. Frank, along with a small cadre of local restaurant chefs, work the one time Copia complex garden as a co-op that includes chefs from Hog Island Oyster Company, Zuzu, Angele, Restaurant Pearl and C Casa Taqueria, which is opening soon in Napa’s Oxbow Public Market.
• Long Meadow Ranch, Winery & Farmstead in St. Helena has opened the Long Meadow Ranch Winery & Farmstead restaurant, a sustainable food, wine and agricultural center. Farmstead restaurant offers fresh farm-to-table dining and is open for lunch and dinner daily. The new Long Meadow Ranch Winery Tasting Room, that opened in December, features wine and olive oil tastings, while docent-led vegetable garden and wine flavor tours provide engaging educational experiences for lovers of local food and wine. At their Rutherford Gardens, visitors can purchase fresh vegetables, fruits, eggs, grass-fed beef, and flowers and enjoy a walk through the beautiful demonstration gardens.
• At the Meadowood Napa Valley in St. Helena, you should really experience Chef Christopher Kostow’s talents in The Restaurant at Meadowood. A Michelin 2-star recipient, this understated restaurant is pleased to serve wines from a neighboring vineyard while the honey on the table is from Meadowood’s own hives and the olives from their orchard. The heirloom tomatoes and other fresh produce, as well as edible flowers, are picked at the perfect ripeness each day from the restaurant’s gardens and taken straight into the kitchen.
• Ubuntu (which combines a highly praised "vegetable" restaurant with a yoga studio) is one of the nation’s most highly recognized vegetarian restaurants. They have recently earned a 2010 Michelin star rating for their surprisingly seductive dishes, have been listed as one of the ten best new American restaurants in The New York Times, and feature a chef who was nominated for a 2009 James Beard Foundation Award. As one would expect, their produce comes from its own gardens. Located in the city of Napa.
• The Carneros Inn is adding a new ½-acre culinary garden this summer, which will supply the Inn, restaurants, and spa with fresh vegetables, herbs and flowers year round.
For more information about America’s legendary wine, food, and wellness destination, go to: The Legendary Napa Valley
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Rachael Ray & NYC Mayor Promote Healthy Eating Among Students
Field Trip (photo by Daisy Durham, courtesy of morgueFile.com)
Students in New York City are about to learn how their carrots and potatoes travel from the ground to their plates. This past Thursday, Mayor Michael Bloomberg and television personality Rachael Ray unveiled a series of new programs to promote healthy eating among the City’s youth.
Sponsored by Rachael Ray and her Yum-o! organization, the new programs will connect the City’s students to existing community gardens or help them build gardens of their own. In addition to supplementing cafeteria food with fresh, healthy, locally-grown produce, the plan will encourage young New Yorkers to learn where their food comes from and encourage youth to incorporate more fruits and vegetables into their diet.
Yum-o! was launched in 2006 by Rachael Ray. According to the organization's web site, it is "a nonprofit organization that empowers kids and their families to develop healthy relationships with food and cooking by teaching families to cook, feeding hungry kids and funding cooking education and scholarships."
Nearly 1 out of 3 American Children is Overweight or Obese
“At a time when diabetes and other obesity-related illnesses are on the rise across all age groups, we commend New York City for placing an emphasis on healthy plant-based foods,” said Dr. Allan Kornberg, Farm Sanctuary’s executive director, who has practiced both primary care pediatrics and pediatric emergency medicine. “The growing concern for the health of this nation’s children is definitely warranted. Nearly one in three American children is overweight or obese, and obese kids are more likely to exhibit risk factors associated with cardiovascular disease, the leading cause of death in the United States.”
“Americans can reap dramatic health benefits by switching to a plant-based diet. Vegans and vegetarians reduce their risk for high cholesterol, high blood pressure and type 2 diabetes. As New Yorkers connect the dots and become better informed about the origins of their food, we hope that they will be moved to make positive choices for their health and compassionate choices for farm animals.”
Farm Sanctuary has actively advocated the promotion of green foods for children and all Americans for reasons of health, environment and compassion through the nonprofit’s Green Foods Campaign. The campaign encourages citizens to get involved in local politics to promote education about and increase access to plant-based foods in their communities.
To learn more about Rachel Ray’s organization, go to: Yum-o!
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Eat Local, Fresh & Organic to Discover Real Flavors
Catskills Duck Keeping Strawberries Free of Pests (photo courtesy of AIWF)
Every foodie knows what asparagus, spinach, carrots and chicken taste like, right? Actually, a recent tasting demonstrated that only those who have savored organically grown varieties served at the peak of their freshness truly know nature’s magic.
Displays of produce available year round at the supermarket may look impressive, but most of the flavor gets lost when it ages while being transported great distances. Produce grown with chemical fertilizers will never match the flavors that develop when plants are grown in soil kept healthy with organic methods.
AIWF and Stone & Thistle Farms Join Forces
At a recent tasting of superbly prepared dishes Chef David Toutain certainly dazzled with his creativity, but the indisputable stars of the evening were the incredibly fresh and organic ingredients that went into his menu. The setting was “A Chicken in Every Pot: Organic, Meadow Raised Chicken and Produce from Stone & Thistle Farms.” The event was produced by the New York Chapter of the American Institute of Wine & Food (AIWF) on a recent night in Manhattan.
Stone & Thistle Farms do their good work in upstate New York’s Catskills region. AIWF is a non-profit organization founded by Julia Child, Robert Mondavi and others in 1981 “to enhance the understanding, appreciation and quality of what we eat and drink.”
David Toutain’s evident flair for applying classic French techniques to thoroughly modern dishes delighted foodies attending the event, but even his simple preparation of the spinach was striking for the difference freshness and organic growing can make.
Here’s a look at the menu enjoyed at the AIWF tasting:
• Asparagus with mousseline of blood orange & thyme foam
• Spinach with black sesame & carrot puree
• Chicken liver mousse & shallot confit
• Cornish Cross Chicken with orzo & ramp pesto
• Rhubarb with barley syrup infusion & ginger “sable”
The wine selection was by Robin Kelley O’Connor of Sherry Lehmann. Those lucky enough to make it to the tasting were also given gift bags of ramps freshly dug by the Catskills’ Allison Bennett to take home.
More Local Organics Please
Growing food without chemicals predates history and was once the only way to farm. We need more of it today. It not only produces healthier food, it leaves clear skies, clean water and makes eating a lot more fun.
To learn more about AIWF, the sponsor of the event, and the events they will be presenting in the future, go to: The American Institute of Wine & Food
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
The Obama family is celebrating the first anniversary of their new kitchen garden, but in my house we're putting two candles on the organic carrot cake and making a wish for our national food gardening future.
Two years ago this week, my family and I planted a little garden of our own in the middle of our front yard. As luck would have it, we live in a little white cape with southern exposure which allowed us to claim that we had planted something much more noteworthy: a new food garden on the south lawn of the "white house."
Although the major networks were not present for our groundbreaking event, that didn't stop us from growing some media coverage of our own. We produced a short Internet video of our white house garden planting and used it to urge presidential candidates John McCain and Barack Obama to follow suit upon taking office.
The clip went as viral as a gardening video can hope to go, appearing on many busy websites and, ultimately, on national TV. Fast-forwarding to the present, I am happy to report that both "white house" gardens are flourishing and that a new food garden revival has taken root.
Like the Victory Garden movement of the previous century, war once again provides the context for this revival, but this time it's not nation against nation, but people waging a struggle for health, their own and that of the planet.
Whether the current home-grown revival sends its roots deeply and broadly enough in society to make a significant impact on social and environmental issues remains uncertain. According to a recent survey by the National Gardening Association, 1 million new food gardens are planned for 2010.
That may sound like a large number, but when it's compared with the estimated 20 million Victory Gardens planted in 1943 when the U.S. population was half what it is now, it would seem that we're only scratching the surface.
This brings me to my birthday wish. First lady Michelle Obama has been the best gift the food-gardening movement could ask for this past year, but I'm hoping that millions of new people will follow her example this year. To bring these new gardeners into the movement, we need to educate them about the diverse contributions food gardens can make to families, communities, and our country's national security.
Many people, including policy-makers, think that a number of new little gardens won't add up to anything more than a hill of beans, but our history proves otherwise.
At the peak of the Victory Garden movement, gardens behind homes, schools, prisons, workplaces and in vacant lots were growing 40 percent of the nation's produce and helping to conserve financial and natural resources at a time of crisis.
Last year, my wife and I did some garden math of our own to offer a more contemporary example. We weighed, recorded and priced every item coming out of our yard, front and back, over the course of the growing season. By the time we were done, we calculated that we had saved over $2,200 and had met roughly half of our family's produce needs for the year.
And the food was not only delicious and low in carbs, but also low in carbon, having traveled less than 50 feet from plot to plate. Saving money is one financial incentive for growing kitchen gardens, but it shouldn't be the only one.
Each year, we manage to find billions of tax dollars to subsidize corn and soybeans, which are used to sweeten soft drinks and fatten livestock.
Surely some of those funds would be better spent sweetening the deal for gardeners through innovative fiscal incentives and grants for new school and community gardens.
We already provide tax breaks to encourage families to put solar panels on their houses, so why not encourage them also to grow solar-powered food behind those houses?
Whether we organize it now or it organizes us later, a food garden revolution is coming and that's a very good thing.
In fact, the only downside I see is a nationwide glut of summer squash, but hopefully many new gardeners will follow Michelle Obama's lead in sharing some of their bounty with neighbors in need.
Doing so would not only make for a better-fed nation but a more socially just one too. When it comes to the next healthy, home-grown revival, everyone should have a place at the table.
Roger Doiron of Scarborough is the founding director of Kitchen Gardeners International, a nonprofit group promoting home gardens.
To learn more about Roger's organization and get some great gardeninbg advice, go to: Kitchen Gardeners
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Farm to School Programs Benefit Kids, Farmers & the Environment
Fresh Carrots (photo by Kevin Connors, courtesy of morgueFile.com)
Reports of schoolchildren unable to identify common fruits and vegetables have been disturbing, to say the least. Obesity rates are at record levels and one of every three American kids born in this century is expected to develop Type 2 diabetes, a dangerous disease once virtually unknown to afflict children.
The National Sustainable Agriculture Coalition (NSAC) says Farm to School programs have a proven track record of increasing farmers’ incomes while also improving the nutrition and food literacy of schoolchildren. “Farm to school programs are cost effective and should be part of a robust child nutrition reauthorization that we hope will move soon,” said Kate Fitzgerald, Senior Policy Associate at the National Sustainable Agriculture Coalition.
Grassroots Effort Underway
NSAC is one of 41 national organizations that delivered a letter to House and Senate leaders last week, urging them to include $50 million in mandatory funding for programs linking farmers with local schools as part of the 2010 Child Nutrition Act reauthorization.
Says Ms. Fitzgerald:
We know that we need to do a better job of ensuring that school food programs provide the best food possible for children. This is the rallying call of many prominent dietitians, educators, and doctors, as well as First Lady Michelle Obama. Food sourced from local farms is freshest and combined with teaching children about where their food comes from, provides children the knowledge they need to make good food choices for the rest of their lives.
Long-Term Economic Benefits
Farm to school programs offer immediate and long-term economic benefits. According to a study in Oregon, every dollar school districts spent on purchases of local food stimulated an additional eighty-seven cents in economic activity. Keeping kids healthy should also impact soaring healthcare costs and lost productivity due to illness when those kids become adults.
“Farm to school increases farm sales and because the money stays locally, it generates a ripple effect throughout the area’s economy. In addition, delivering nutritious food to local schools can bring producers into neighborhoods that are now “food deserts,” creating an opportunity to expand good food choices to area stores and institutions. Farm to school is a winning idea nutritionally, economically, and environmentally,” Fitzgerald concluded.
Questions Over Proposed Sources of Funding
The Child Nutrition Act reauthorization has been slowed in both Houses by concerns about how funding increases will be paid for. The Senate bill approved by Committee increases funding for child nutrition programs by half of the Administration’s proposed $1 billion per year and pays for the increases mainly with cuts to nutrition education programs for SNAP (formerly food stamp) participants and to a popular conservation program, the Environmental Quality Incentives Program (EQIP).
Some anti-hunger and nutrition groups are disappointed that the bill does not achieve the President’s funding goal and are reluctant to support cuts to nutrition education while a coalition of farm and environmental groups, including the National Sustainable Agriculture Coalition, decried the use of conservation funds that would not only cut current expenditures but reduce the baseline for programs going into the 2012 farm bill reauthorization.
The House has yet to take up consideration of child nutrition reauthorization but Rep. Collin Peterson (D-MN), Chairman of the House Agriculture Committee, has said that he will not agree to cuts in farm bill programs, including cuts to EQIP, to pay for any funding increases.
Discussions of funding mechanisms continue, with attention increasingly focused on the House Ways and Means Committee and Senate Finance Committee. Closing tax loopholes were used to pay for improved food stamp benefits during the 2008 Farm Bill negotiations, and many observers have suggested a similar maneuver could be used to pay for improved school meals.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Cream of Asparagus Soup (photo courtesy of Oxmoor House, Inc.)
Asparagus in spring is one the year’s great seasonal treats. Sure there’s asparagus in the produce sections of supermarkets year round these days, but most of the year the stuff available doesn’t really deserve to be called fresh.
Just before this year’s local asparagus became available a friend purchased asparagus shipped from another continent and said it tasted like cardboard. Fresh asparagus is full of flavor, but has a relatively short shelf life. The natural sugar that make it so delicious begins breaking down soon after harvesting, turning to starch. It’s understandable that folks who haven’t tasted asparagus freshly picked on a nearby farm wonder why all the fuss among foodies when the season arrives.
There are a lot of ways to enjoy the tasty green spears. You can just brush them in a good extra virgin olive oil, grill them, and serve them with lemon wedges. But if you want to try something slightly more ambitious, give this recipe from our friends at Cooking Light a try. It comes from their new book, Cooking Light Cooking Through the Seasons (page 69), and it’s a terrific choice as a first course when having friends and family over for a spring feast. For a vegetarian version just substitute vegetable broth for chicken broth. When you are at the farmers market for the asparagus, try to get some fresh garlic, you will taste the difference.
Enhance your presentation with a garnish of thin asparagus spears. A 1 cup serving is only 117 calories.
1. Combine asparagus, broth, ½ teaspoon thyme, bay leaf, and garlic in a large saucepan over medium-high heat; bring to boil. Reduce heat, cover, and simmer 10 minutes. Discard the bay leaf. Place asparagus mixture in a blender; process until smooth.
2. Place flour in a pan. Gradually add milk, stirring with a whisk until blended. Add pureed asparagus and ground nutmeg; stir to combine. Bring to a boil. Reduce heat; simmer 5 minutes, stirring constantly. Remove from heat, and stir in ¼ teaspoon thyme, butter, salt, and lemon rind.
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The Victory Garden Foundation's 350 Garden Challenge
U.S. Government Poster from World War II (courtesy of Library of Congress)
Victory Gardens beautifully illustrate that truly great ideas never get old.
During World War II Americans lived with rations of such necessities as tires, gasoline, sugar, and other foodstuffs. The U.S. government encouraged ordinary people to create Victory Gardens; small plots of fruits and vegetables to stave off food shortages so more mass-produced food could be sent to feed the troops.
The people responded. Two million Americans created Victory Gardens in their backyards or communities. According to author Michael Pollan, "...during World War II, Victory Gardens supplied as much as 40% of the produce Americans ate."
Victory Gardens were more than a war time activity, they were a social phenomenon. Schools and families planted Victory Gardens together, often on communal land. Families caught up on news as they planted and harvested. Nutrition information was widely disseminated to help home cooks create balanced meals for their families. Our current obesity epidemic must have been unimaginable to those gardeners.
The Foundation’s 350 Garden Challenge
Our friends at the Victory Garden Foundation have issued a well-timed challenge for grassroots action, the 350 Garden Challenge. Here’s what they say about it:
On a single weekend, May 15-16, 350 landscapes will be transformed into bountiful Victory Gardens, which uses water wisely to grow food all while educating and empowering community and supporting local businesses. This can be as simple as planting a fruit tree or a tomato plant in a pot. But it is also an opportunity to create innovative gardens on front yards, apartment patios, school and church grounds, and business premises while being waterwise.
Impact Worth Rooting For
Victory Gardens bring down the cost of food for American families and make organic produce more widely available. They reduce America’s reliance on oil simply by keeping vegetable gardens and cutting down on the amount of food that has to be transported by truck. Victory Gardens also reduce the need for petroleum-based fertilizers on giant corporate farms. If you’re unhappy about where all the money Americans spend on oil and gasoline is going, then maybe it’s time for your Victory Garden to take root.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Artichoke Festival Coming Up in Beautiful Monterey
Costume Parade (Image courtesy of Castroville Artichoke Festival)
Spring is the time for fresh artichokes and a wonderful time to visit California's beautiful Monterey County for the Castroville Artichoke Festival.
Every year, artichoke lovers from far and wide travel to Castroville to sample the many unique flavors of the artichoke in an atmosphere of fun, tasty treats, musical entertainment and crafts. This year's Festival will take place on Saturday, May 15th and Sunday, May 16th. Festival goers enjoy a parade, cooking demonstrations, wine tastings, a classic car show, and more for the whole family.
It's artichiokes galore everywhere you turn. The Agro Art Competition calls for 3-dimensional fruit and vegetable artwork. It's a quirky competition fostering imagination, creativity, and fun. There's a colorful parade and 2 days of live music. Everything from Swing to Mariachi, Country to 50's Rock & Roll. For the kids there are games, face paints, clowns, stilt walkers, and puppets.
Foodies can sample artichokes fried, sautéed, grilled, marinated, pickled, fresh, and creamed in soup. Visitors can also taste foods from the many ethnic groups that give the area its character. You can watch the area's finest chefs showcase the versatility and unique techniques for preparing and using artichokes. The Festival is a great chance to enjoy the best from the area's award-winning producers.
For arts & crafts enthusiasts there are unique gifts and apparel crafted by artisans from throughout the country; plus artichoke souvenirs galore!
Artichokes in Garden (photo by Matthew Bridges, courtesy of morguefile.com)
Vist the Farmers Market and get yourself some artichokes and more, fresh from the heart of the nation's salad bowl. You might want to hop a bus and take a field tour of the artichoke patch for grower talks and photo ops.
The entrance fees are family friendly at $10 for adults and $5 for children. Enjoy!
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Artichokes in Garden (photo by Matthew Bridges, courtesy of morgueFile.com)
It is now the height of the season for California artichokes, which runs from March to May. Our friends at the California Artichoke Advisory Board were kind enough to provide us with some suggestions for dips to accompany the delicacy.
Virtually 100% of all artichokes grown in the U.S. come from California and the heart of the artichoke industry is located near Castroville in Monterey County. Castroville proudly proclaims itself to be "The Artichoke Center of the World" on a huge banner that spans the main street.
The Advisory Board reminds us that besides being a delight for the palate, “California artichokes are a delicious fit for a healthy lifestyle. One large artichoke contains only 25 calories, no fat, 170 milligrams of potassium, and is a good source of vitamin C, folate, magnesium and dietary fiber.”
Try serving the artichokes with a favorite Sauvignon Blanc from California’s scenic Napa Valley.
The Artichokes
Ingredients for 4 Servings
• 4 Large Artichokes
• Selection of Dips (recipes follow)
Preparation
1. Wash artichokes under cold running water. Cut off stems at base and remove small bottom leaves. Stand artichokes upright in deep saucepan large enough to hold snugly.
2. Add 1 teaspoon salt and two to three inches boiling water. (Lemon juice, herbs, garlic powder or onion powder may be added, if desired.) Cover and boil gently 35 to 45 minutes or until base can be pierced easily with fork. (Add a little more boiling water, if needed.)
3. Turn artichokes upside down to drain. Cool completely; cover and refrigerate to chill. Makes 4 artichokes.
1. Combine all ingredients; mix well. Makes about 3/4 cup.
“Ship Ahoy!” Dip
Ingredients
• 1 Can (6 ½ ounces) minced clams
• 2 Tablespoons reserved clam juice
• 3 Ounces cream cheese softened
• 1 Teaspoon lemon juice
• ¼ Teaspoon garlic sauce
Preparation
1. Drain clams, reserving 2 tablespoons clam juice. Blend cream cheese with lemon juice and garlic salt. Stir in clams and reserved clam juice.
2. Refrigerate until ready to serve. Makes about 3/4 cup.
To learn more about the varieties of artichokes, their origins, their preparation, and their health benefits go to: California Artichoke Advisory Board
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Chefs Collaborative Will Celebrate Earth Day Across America
Fresh Vegetables (photo by Clarita Natoli, courtesy of morgueFile.com)
Chefs Collaborative and Organic Valley Family of Farms will commemorate the 40th anniversary of Earth Day with Earth Dinners at restaurants around the country. Developed in 2004, the Earth Dinner provides diners with an opportunity to reconnect with their food, its source, and the memories and traditions associated with it.
Local, Sustainable & Delicious
"We're really pleased to have more than 50 member chefs and restaurateurs participating in this year's dinner series," says Melissa Kogut, Executive Director of Chefs Collaborative. "Earth Dinners highlight the commitment to sourcing ingredients responsibly and the talent of our member chefs. The dinners also educate the public about the importance of eating food that is locally grown, in season, and sustainable."
Participating chefs have developed special Earth Dinner menus to be served during the week of April 18-24, 2010. "It's great to be part of a national initiative like this that promotes my philosophy as a chef," says Chef Paul Virant of Vie Restaurant in Chicago, Il. Chef Virant will offer a special Earth Dinner prix-fixe menu featuring regional favorites like local ramps and wood-grilled rainbow trout.
Chef Twillia Glover of the Liberty Elm Diner will serve up a "Farm-to-Diner" dinner in a historic, lunch car located in the Elmwood neighborhood of Providence, Rhode Island. "One does not need to dine at a high end restaurant to receive a local, sustainable, and delicious meal," says Chef Glover who also owns her own catering business.
Matching Funds from Organic Valley Family of Farms
The proceeds from the Earth Dinners will support Chefs Collaborative and its continued educational programming for chefs. Restaurant contributions up to a total of $10,000 will be matched by Organic Valley Family of Farms. "We're extremely grateful for the generous participation of our members and the support of Organic Valley," says Kogut.
About Chefs Collaborative
Founded in 1993, Chefs Collaborative is the nation's leading network of chefs fostering a sustainable food system through education and collaboration with the greater food community.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Nutritious Raw Milk Can Be Produced Safely by Local Farmers
A Healthy Cow (photo by Emily Roesly, courtesy of morgueFile.com)
Food safety and optimal nutrition aren’t mutually exclusive goals according to organic farming legend, Tim Wightman. A farming expert of 35 years, Wightman teaches dairy farmers to reach well beyond conventional food safety goals. He mentors farmers in low-tech yet high quality approaches to production of intrinsically safe and optimally nutritious raw milk.
A modern pioneer of the cowshare/herdshare concept, Wightman now serves as President of the Farm-to-Consumer Foundation. The educational non-profit aims to equip farmers and consumers with safety advice on raw dairy products via conferences, tele-seminars and printed materials.
Free Handbook & DVD Now Available Online
The Foundation now provides two of Wightman's educational tools to the public free of charge. These free resources include online copies of Raw Milk Production Handbook and a micro dairy farm educational DVD, Chore Time. Both are available at: Farm to Consumer Foundation
"We believe all food can be produced safely, including raw milk," says Wightman.
"These materials are the starting point for a collaborative effort to develop 'best practices' to guide dairy farms working to meet the rising demand for raw milk from pasture-raised cows, whether the legal framework is loose (as with voluntary farm-to-consumer standards for cow shares) or more formal (as with larger scale retail sales)."
Steve Bemis, attorney and Foundation Board Member, asserts that these free resources are an important step in building a working relationship on raw dairy safety issues. "In many cases, academic and government entities will not (for policy and ethical reasons) link to resources that are for sale; so, by providing these 'freeware' resources, we hope to encourage links from others' websites, and thereby engage a broader audience," Bemis explains.
The announcement of the free online resources is being made in conjunction with the 2nd Annual International Raw Milk Symposium, The event is open to the public. For more details call 703-208-FARM (3276) (10 a.m. - 6 p.m. EDT) or register by going to: 2nd Annual Raw Milk Symposium
The Handbook and DVD, as well as the booklet, Safe Handling: Consumers’ Guide to Fresh, Unprocessed Whole Milk by Peggy Beals, RN, will continue to be for sale as hardcopies at: Farm to Consumer Foundation
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Saving Fisheries for Future Generations a Major Challenge
Fishing Boats at Sunset (photo by Michelle Kwajafa, courtesy of morgueFile.com)
Recent news reports and a spreading of the word by social media sites have made many aware that after being fished in the Mediterranean for centuries, the Atlantic bluefin tuna population is at serious risk of collapse, but there are a number of other fish species once taken for granted that are also in trouble.
Popular choices, including swordfish, red snapper and Chilean sea bass, are in real danger of being lost to future generations. Atlantic cod was once a vital part of the Massachusetts economy and been heavily fished for the last 50 years. The nonprofit Environmental Defense Fund says, “U.S. and Canadian cod stocks remain extremely depleted, and European populations have declined as well.” The organization asks consumers to look for cod that has been caught by hook-and-line and avoid Atlantic cod caught with bottom trawls.
Worrisome Stats
The Seafood Watch program of the nonprofit Monterey Bay Aquarium says the global catch of wild fish leveled off over 20 years ago and 70% of the world's fisheries are being harvested at capacity or are in decline. The National Marine Fisheries Service says 60 important fisheries in the U.S are overfished or undergoing overfishing.
Wild Salmon Harvests
There are reasons to be cautiously optimistic. Wild salmon populations in Southern Oregon and Northern California region have sharply declined in recent years. In April of 2009, commercial salmon fishing off the coast of California was banned for the second year in a row. The salmon industry received a miniature federal bailout in the amount of $170 million in emergency aid after the 2008 season was canceled.
The ban has been effective enough that salmon will be fished off the west coast of the U.S. in 2010. Concerned salmon lovers can also look for wild-caught salmon from Alaskan waters for a sustainable alternative. The Alaskan constitution actually requires that seafood be sustainably harvested.
Food Stores Step Up to the Plate
Greenpeace has rated supermarkets based on a number of factors: policy, initiatives, labeling, and sales of critically endangered seafood species in 2009. The top supermarket wasn't a pricey, boutique-style store. It was Wegman's, a regional supermarket in the mid-Atlantic that won top honors thanks to its sustainable seafood sourcing policy. Number two was Ahold USA, the company that owns the Stop & Shop and Giant supermarkets, known more for everyday staples than expensive delicacies.
Whole Foods has had a comprehensive policy for stocking sustainable fish seafood for some time and specialty food retailer Trader Joe's has just announced that it will shift all of its seafood purchases to sustainable sources by the end of 2012. The company is also in the process of enhancing package labeling for all seafood items to include information on species' Latin names, origin and catch or production method.
To download a pocket guide to help you choose local, ocean-friendly seafood wherever you live or travel, go to: Seafood Watch Pocket Guide
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Slope Farms is one of very few providers of sustainably raised, grass-fed beef in New York State, but there’s reason to believe that such farms could dramatically grow in number.
“There are 3 milion acres of unused pasture land in New York State. That’s enough land to raise all the beef consumed in New York City,” said Ken Jaffe, the proprietor of Slope Farms in East Meredith, New York. He made his remarks as a panelist at “Meat and Potatoes: A local solution to a National Problem,” an event produced by the American Institute of Wine & Food on a recent night in Manhattan.
E. coli & Mad Cow Come from CAFOs
To make that happen will require a good deal of change. Current U.S. Department of Agriculture regulations are more favorable to the corn-fed beef raised on CAFOs (concentrated animal feeding operations) that pose the dangers of E. coli contamination and Mad Cow Disease, the commonly used name for Bovine Spongiform Encephalopathy. Cows raised on CAFOs are administered antibiotics to counter the ill effects of their unnatural corn diet. They are fed corn made cheap and plentiful by heavy subsidies of taxpayer dollars. Cows in CAFOs are also given growth hormones to add to the weight of each animal, though panelist George Faison of DeBragga.com said the use of hormones diminishes the quality of the meat.
Family farmers like Ken Jaffe produce beef that are free of the diseases brought on by the unnatural corn diet and closely confined conditions, but still face a system of legal requirements developed in the face of the threat to human health posed by cattle raised in CAFOs. One such rule makes it difficult for a farmer like Jaffe to have his animals humanely slaughtered, a hurdle that needs to be overcome to make much of New York’s unused pastures financially viable for family farmers who want to raise grass-fed beef.
Healthier Families & a Healthier Environment
The benefits of greater grass-fed beef production would be prodigious. Raising beef on grass would eliminate much of the foodborne illness plaguing the nation’s food supply. The beef raised on grass contains nutrients such as CLAs and omega 3 fatty acids, which are not typically found in animals raised in CAFOs.
Besides the health benefits there would be enormous environmental benefits. The corn fed to cattle in CAFOs requires a great deal of fossil fuel to produce and poisonous pesticides are used in growing that corn. The tremendous amount of manure produced by the thousands upon thousands of tightly confined animals is another environmental hazard. In contrast, the manure from the cows on the Jaffe’s farm is a marvelous fertilizer for the grasses on which those cows feed.
Restaurants Making a Difference
Panelists Andrew Taylor, owner of Diner and Marlow & Sons, and Chef Sean Rembold are set on a future of serving their customers fine, grass-fed beef and using the entire animal. They take delivery of whole animals from Slope Farms then age their beef to an extraordinary degree to maximize a rich flavor. They are committed to training their chefs to make use of the entire animal, even using the fat to fry potatoes. Their staff members visit farmers to deepen the food knowledge that gets applied in their kitchens. After the panel discussion those in attendance were delighted by the taste of the tender braised brisket they prepared.
Is there a down side to the story? Yes, grass-fed beef is roughly twice the price of corn-fed beef from CAFOs. One answer is to eat less and eat better. And what price should we place on healthier families and a cleaner environment?
To learn more about AIWF, the sponsor of the event, and the events they will be presenting in the future, go to: The American Institute of Wine & Food
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Shopper Demand for Local & Ethical Foods Sees Rapid Growth
D & E Farms, Franklinville, N.J. (photo by Emily Roesly, courtesy of morgueFile.com)
Nearly a third of U.S. shoppers say they have specifically purchased locally produced food over the last month, double the number in 2006, according to new consumer research released by food and grocery analysts IGD. Many do so to obtain the freshest produce, but a desire to support local jobs, farms and stores has also played an important role.
Support for ethically produced foods in general has withstood the pressures of an 18-month recession and is in fact growing, despite the tough economic conditions. When asked about food they have specifically purchased over the last month, shoppers responded:
• 30% said locally produced food (up from 15% in 2006)
• 27% Fair Trade products (up from 9%)
• 18% products with high animal welfare standards (up from 11%)
Thinking Morally & Buying Locally
Joanne Denney-Finch, Chief Executive of IGD, said: "These figures prove what we have been saying throughout the recession – shoppers are looking for both value and values. They are not simply looking for cheaper food in tough times, they also expect the grocery industry to support their moral and ethical values."
Drilling down into reasons for supporting local food in particular, most said that it was fresher, but the biggest riser over the last few years has been support for the local economy:
• 57% said they purchased local food because it has not travelled as far and is therefore fresher
• 54% wanted to support local producers and farmers (up from 28% in 2006)
• 34% wanted to support local retailers (18% in 2006)
• 29% wanted to keep jobs in the local area (up from 14%)
Farmers Markets More Popular than Ever
IGD also asked shoppers what improvements they would like to see to their food and grocery shopping experience. Once again, support for locally produced food was up, with 31% saying they would like more local products available to them, compared with 12% in 2005. One in five (20%) would like a farmers’ market or farm shop to be established nearby, up from 15% in 2005.
Agriculture Secretary Tom Vilsack has said that the number of farmers markets in the U.S. increased by 13% in 2009, illustrating just how many communities and consumers across the country are searching out fresh food and supporting their local farms. Farmers and consumers connected at 5,274 farmers markets in 2009, up from 4,685 in 2008.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
The other day my daughter said, “Mama, we have too many lemons, no more” as we were harvesting from the neighbors 3 prolific Meyer lemon trees. I was surprised that she, of all people, was setting limits on her dear old Mama. When we returned home she helped me make a couple more jars of preserved lemons to add to the collection. We now have bottles of Limoncello and jars of preserved lemons, lemon chutney, and Meyer lemon with jasmine tea marmalade.
What more? Well, a couple of nights ago I made a syrup and set aside the peels. I was not certain what I would make with the peels but I had so many, I didn’t want to toss them in the compost. The syrup is a fantastic way to process a lot of lemons as it is fast, easy, and keeps well. I have been enjoying quiet time on my deck with a book and a glass of sparkly limonata. As for the peels, well, I was always curious about the Roman method of preserving in honey…
Lemon Syrup
1. Lemons
2. Sugar
3. Lemon zest
• Wash lemons, cut in half, and juice. If you plan on using the peels, be careful not to press too hard and break apart the peel
• This is the ratio: 1 cup lemon juice, zest of one lemon, 2 cups sugar.
• Combine all ingredients in a saucepan, bring to a boil or until sugar dissolves.
• Remove from heat, and pour into sterile container.
• When cool, pour into clean glass bottles or jars.
Lemon Peel, Roman Style
1. Lemon peels
2. Honey
• After juicing lemons, reserve peels
• Place all peels in a bowl and fill with water
• Leave overnight, but remember to change the water at least once
• In the morning, pour water out
• With a grapefruit spoon (with a serrated edge), carefully remove the membrane and as much of the white pith and discard. Soaking overnight softens the lemon and makes it really easy to remove all unwanted bits,
• Continue with the rest of the lemon halves.
• Cut lemon peel as you fancy, in strips, triangles, coursely… as you wish
• Place in a sauce pan, cover with water and bring to a boil, reduce heat and gently cook for about 20 minutes or until soft.
• Strain and let peels cool.
• Gather your clean jars and start with a layer of honey.
• Start filling jars by layering lemon peels and honey until the jar is full, ending with a layer of honey.
• Make sure not to overpack with lemon peels! You should have a ratio of 1:1.
• Make sure to remove all air bubbles.
The lemon syrup is delicious over sparkly water or in ice tea. A sprig of mint takes it to an entirely different level and I’m wondering how it would taste with alcohol… The lemon peels are really good as is, my daughter ate several as we were packing the jars. They can also be chopped and eaten with ice cream, scones, and on toast.
Enjoy!
Note: The Meyer was introduced from China and is believed to be a hybrid between a true lemon and the mandarin orange. They are not as tart as conventional lemons and prized by cooking enthusiasts for delivering the tang of lemons without the pucker. If you can’t get a Meyer, the full flavor of an organic lemon will do nicely.
Sonia & the Sprout
To visit Sonia’s worldly, entertaining, and just plain fun blog, go to: Saffron Paisley
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Hottest Menu Trends for 2010: Sustainable, Local & Nutritious
Barbeque Shrimp (photo by Chef Tony Hamati, Bravo Bistro, Scottsdale, Ariz., courtesy of Ocean Garden Products)
The National Restaurant Association’s annual survey of more than 1,800 professional chefs reveals that local sourcing of ingredients, sustainability and nutrition will be the hottest trends on restaurant menus in 2010. Locally grown produce, locally sourced meats and seafood, sustainability, mini-desserts and locally produced wine and beer top the list of nearly 215 culinary items in the “What’s Hot in 2010” survey.
Rounding out the top 10 trends are nutritious kids’ meals, half-portions, farm-branded ingredients, gluten-free/food-allergy conscious meals and sustainable seafood. The chefs surveyed were members of the American Culinary Federation .
“No one has a better view of restaurant menu trends than the chefs of the nation’s nearly one million restaurants, and that is why we survey these culinary professionals on what hot, new trends we’ll see in the coming year,” said Dawn Sweeney, President of the Association. “The top trends this year – local sourcing, sustainability and nutrition – reflect wider societal trends and consumers’ growing interest in these issues. Many restaurants are sourcing some of their ingredients locally, and you often see chefs shopping at farmer’s markets to create a host of better-for-you options that today’s diners want.”
Michael Ty, president of the American Culinary Federation, agreed. “This is retro – it’s what we did in the past when chefs relied on local markets because we did not have the luxury of today’s transportation system. We are going back to our roots and the foundation of our craft that made it more pleasurable.”
Farm-to-Fork
The leading culinary theme revealed by the survey is sustainability, which is ranked as the third hottest trend. Whether applied to produce, meat, seafood or alcoholic beverages, the concepts of environmentally friendly practices and local sourcing – farm-to-fork – are appealing to both restaurant operators and consumers for several reasons, including freshness, minimal transportation, and supporting local communities and businesses.
Nutrition is another culinary theme that ranks high on the list of trends at number 15. Healthful options for children, produce, superfruits, bite-size and half portions, and food allergy conscious and gluten-free meals all rank in the top 20, illustrating that consumer interest in health and nutrition continues to grow and that restaurants are responding.
Other menu trends in the top 20 include farm-/estate-branded ingredients, regional ethnic cuisine, non-traditional fish (including barramundi and Arctic char), and newly fabricated cuts of meat (including Denver steak and pork flat iron). Simplicity as a culinary theme and smaller portions for a smaller price are also menu trends for 2010, reflecting the shift in consumer preferences toward value and comfort during the economic downturn.
Local Wine & Beer
When it comes to the drink menu, locally produced wine and beer is the fifth hottest trend on the What’s Hot in 2010 survey. Other alcohol items in the top 20 chef-rated menu trends include culinary/savory cocktails and artisan liquor.
Topping categories within the survey are: amuse bouche and mini-burgers/sliders in appetizers; quinoa and braised vegetables in side items/starches; ethnic-inspired and traditional ethnic items in breakfast/brunch; bite-size desserts and artisan/house-made ice cream in desserts; regional and fusion in ethnic cuisines; artisan cheeses and black garlic in ingredients; and specialty iced tea and organic coffee in nonalcoholic beverages.
In the preparation methods category, liquid nitrogen freezing/chilling was ranked as the number-one trend, followed by braising, sous vide, smoking and oil-poaching/confit.
Eco-Friendly Equipment
Also included in the survey were questions about kitchen and concept trends. The chefs rated environmentally friendly equipment as the top kitchen equipment trend, and the hottest restaurant concept in 2010 as restaurants with gardens.
When it comes to sources for trendy food and beverage ideas, the chefs ranked television, trade shows and independent restaurants as the best places to get inspired.
For information related to the purchase of advertising space and editorial coverage on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Founder of Pastor Chuck Orchards Honored as Maine's 'Food Producer of the Year'
The Maine Grocers Association (MGA) has named our good friend and partner Waite Maclin, founder of the specialty food company Pastor Chuck Orchards, as “Food Producer of the Year.” American Feast has been proudly offering Waite’s peerless organic apple butter, applesauce and combination gift basket since it launched.
MGA has been assisting the state’s food entrepreneurs since 1935, and its annual award honors those who have generated relationships with retailers to strengthen opportunities for Maine food products to be sold through Maine grocery stores.
Waite’s passionate involvement with the Maine Food Producers Alliance was also a contributing factor in his being chosen. This award marks yet another achievement in what’s been a milestone year for Pastor Chuck Orchards. Already this year, the company:
• Introduced an all-natural apple salsa and a sugar-free applesauce, both of which became instant hits among health conscious consumers and people who simply appreciate and enjoy quality food
• Earned certification for being gluten free across the board
• Began selling its apple products in Whole Food Markets throughout the North Atlantic, Hannaford Grocery stores, and dozens of other retailers
• Enjoyed widespread regional and national media coverage
This holiday season send a gourmet gift from Waite’s Pastor Chuck Orchards that is healthy, sustainable and delicious: Maine Apple Gift Basket
For information related to the purchase of advertising space on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Artichoke in Flower (photo by Dani Simmonds, courtesy of morguefile.com)
"Eating an artichoke is like getting to know someone really well," said Willi Hastings, and so it is.
Focaccia is a savory bread popular in Liguria, Italy and using bread crumbs and herbs to stuff artichokes for special occasions is a festive Italian tradition. Though it might be prepared with a number of toppings, the flat oven-baked bread, is typically made with dough topped with olive oil and a simple herb like rosemary or sage, and salted with coarse salt.
Artichokes are native to the Mediterranean region, but they have a long history in the U.S. Thomas Jefferson grew them in Virginia, successfully wintering his crop in a less than ideal climate. Today, virtually 100% of all artichokes grown in the U.S. come from California and the heart of the artichoke industry is located near Castroville in Monterey County. The town proudly proclaims itself to be "The Artichoke Center of the World" and hosts The Castroville Artichoke Festival each May to celebrate the spring harvest.
Our friends at the California Artichoke Advisory Board have provided us with a recipe that marries these Italian and American traditions in “a delicious fit for a healthy lifestyle. One large artichoke contains only 25 calories, no fat, 170 milligrams of potassium, and is a good source of vitamin C, folate, magnesium and dietary fiber.” Artichokes enjoy a second harvest in the fall, so now’s the time to get them seasonally fresh.
Ingredients for 4 Servings
• 4 Large California artichokes
• 2 Cups focaccia or herbed bread crumbs
• ½ Cup grated Parmesan cheese
• ¼ Cup extra virgin olive oil
• 2 Cloves garlic, minced
• 2 Tablespoons chopped Italian parsley
• 1 Tablespoon chopped fresh oregano
• Salt and pepper to taste
Preparation
1. Wash artichokes under cold running water. Cut off stems at base and remove small bottom leaves. Cut off top quarter of artichokes; discard. Spread leaves, remove center leaves and fuzzy centers with a spoon and discard.
2. Toss bread crumbs with cheese, olive oil, garlic, parsley, oregano, salt and pepper to taste. Stuff bread crumb mixture between leaves of artichokes and fill centers.
3. Place stuffed artichokes in a 9-inch square baking dish. Pour 2 cups boiling water around the artichokes. Cover with lid or foil.
4. Bake at 350 degrees F. for 40 minutes or until artichokes are tender. Remove artichokes from baking dish and place on rack; cool to room temperature.
Nutritional information per serving: calories 385; protein 13.1 g; carbohydrate 53.7 g; fat 14.5 g; sodium 632 mg; potassium 576 mg; cholesterol 0 mg; dietary fiber 5.1 g
To learn more about the varieties of artichokes, their origins, their preparation, and their health benefits go to: California Artichoke Advisory Board
For information related to the purchase of advertising space on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Gary Herzberg of Portland, Oregon created this recipe after he and his then pregnant wife joined a community supported agriculture farm (CSA). They had joined the CSA to promote the nutritious gestation of their son and found that kale was almost always included in their regular box of fresh goodies. Kale is an amazingly healthy green, so thank you Gary for coming up with a delicious way to reap those health benefits at breakfast.
Gary’s creation went on to become one of five winning submissions from a healthy recipe contest held by our friends at Organic Valley Family of Farms, a farmer-owned coop that says, “We think it's a simple truth. The earth's most delicious, most healthful foods are made when farmers work in harmony with nature.” They started with seven farmers forming an organic cooperative in 1988. Today, about 1,400 family farms are members and their high standards shine through in their award-winning, certified organic foods.
Besides being a winner in the national contest, the recipe Gary scrabbled from necessity went on “…to the wild success it now holds in our family. Not only is kale no longer the stepchild of our box, it has moved to the forefront of weekly planning, where a kale-less box is met with much chagrin.”
Ingredients for 8 to 10 Servings
• 2 Bunches of Kale, or other greens such as collards, beet, etc.
• 1 Medium Onion
• 2 Garlic Cloves
• 2 Slices Bread
• 3 Organic Valley Eggs
• 3/4 Cup of Organic Valley cheese such as Colby, Cheddar, Mozzarella, etc.
• 1/3 Cup of Flour
• 1 Teaspoon Salt or to taste
• 1 Teaspoon Pepper or to taste
• Organic Valley Sour Cream for Garnish (Optional)
Preparation
1. First off you need to blanch all the veggies. Boil a large pot of water, and get an ice bath started to cool the veggies once they are done cooking. Once the water is boiling, dunk the greens in for 2-3 min, then plunge the into ice bath. Do in batches if they don't all fit.
2. Once the greens are safely in the ice-water bath, blanch the garlic and the onions for about 30 seconds. You can leave the skins on, and you don't need to put them in the ice-bath. Just don't touch them until they are cool enough to handle.
3. Once everything is cool, start with the greens. Take them out of the ice bath, and squeeze all the water you can out of them -- I use a paper towel or dish cloth. Roughly chop the greens, onions, and mince the garlic; add them to a mixing bowl.
4. Toast 2 slices of bread -- I prefer the end pieces that nobody eats anyway. Once toasted brown, chop or crumble bread into mixing bowl. Chop up the cheese into a decent dice, or shred, add to mixing bowl. Add flour, salt and pepper to the mix. Crack eggs into bowl, and break yolks.
5. Use spatula (or your hands!) to thoroughly mix together all the ingredients. They should begin to feel a little like a "meatball."
6. Once mix is sticky, heat up a skillet, then add some oil or butter once the pan is hot. Once combined, make a small ball (about a cup) of the mix in your hands and squeeze together firmly. Place ball in skillet, and mash it flat with the back of a spatula, trying to keep "cake" together. Fry until golden brown on each side.
7. Garnish Liberally with Sour Cream, or Not.
For information related to the purchase of advertising space on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
The Big Chief's Hummingbird Cake as Served at The Mast Farm Inn
(Images courtesy of The Mast Farm Inn)
This luscious dessert recipe comes courtesy of our friends at The Mast Farm Inn, a world renowned mountain inn and restaurant in the Valle Crucis Historical District of Watauga County, North Carolina, where guests have been welcomed since the 1800s. Located in a serene rural valley surrounded by mountains, rivers and streams, the green Inn’s doings are truly a family affair. It is owned and managed by sisters Sandra Deschamps Siano and Danielle Deschamps, who are ably assisted by a host of family members.
The family runs the Inn by adhering to principles of sustainability and environmentally sound practices. The gourmet meals served at the Inn’s Simplicity restaurant are created with food as local, fresh, natural and organic as they can make it. In the growing season, the ingredients include produce from the Inn’s own organic garden. Pasture raised meats, free-range dairy and eggs are purchased as much as possible from local organic farmers and growers. Out of season the dining is still as natural and organic as they can make it, using ingredients that may come from further away, but still don’t include dangerous chemicals.
The History of Hummingbird Cake
Hummingbird Cake is such a lovely name that it makes you wonder about its origin. It does seem plausible that it may have something to do with how sugary rich this cake is - just like the nectar that Hummingbirds love to feed on. Anyway, what we do know is that the recipe gained widespread popularity after it appeared in the February 1978 issue of Southern Living Magazine. We also know that the recipe was submitted by a Mrs. L. H. Wiggins of Greensboro North Carolina and consists of two layers of cake full of chopped pecans, crushed pineapple, and mashed bananas that are filled and frosted with a delicious cream cheese icing.
Ingredients & Shopping List
Cake
• 3 Cups all-purpose flour
• 2 Cups granulated sugar
• 1 Teaspoon baking soda
• 1 Teaspoon ground cinnamon
• 1/2 Teaspoons salt
• 2 Cups mashed ripe bananas
• 1 Cup drained crushed pineapple
• 1 1/4 Cups vegetable oil
• 3 Large eggs at room temperature
• 1 1/2 Teaspoons vanilla extract
• 1 Cup (4 ounces) finely chopped pecans
Cake
1. Sift together flour, baking soda, cinnamon, salt set aside
2. Cream together the sugar and vegetable oil
3. Add one egg at a time
4. Add the vanilla
5. Then add the bananas, and the pineapple
6. Add in three parts the flour mixture
7. Grease three 9-inch pans and pour the cake mixture in each
8. Cook at 350 degrees for 30 minutes
Icing on the Cake
1. Cream the cream cheese and butter
2. Add the confectioners' sugar
3. Add the vanilla extract
What To Be Careful Of!
As soon as batter is ready put in oven right away
The Mast Farm Inn was listed in the National Register of Historic Places in 1972, as "one of the most complete and best preserved groups of nineteenth century farm buildings in western North Carolina."
To visit the Inn’s web site for more information go to: The Mast Farm Inn
For information related to the purchase of advertising space on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
If you’re not already part of a crew you probably won’t get to join Alaska’s crab fishermen on the Bering Sea for the 2009-2010 crab season. The harvest seasons for Alaska’s two largest crab fisheries opens today, October 15th, but there’s always next year.
Alaska red king crab (Paralithodes camtschaticus) is the largest and one of the most impressive of all shellfish, prized for its sweet flavor and rich tender white body meat. This year’s harvest limits were set by the Alaska Department of Fish and Game. The Alaska Bristol Bay king crab harvest is set at 16 million pounds, a drop from last year, but above the 10-year average.
Also announced were the Bering Sea tanner crab (Chionoecetes bairdi) fishery with a harvest level of 1.35 million pounds, and the Saint Matthew Island blue king crab (Paralithodes platypus) fishery with 1.17 million pounds.
The harvest levels point to Alaska’s ongoing practice of managing all of its fisheries to ensure their long term health and sustainability. State and federal fisheries managers continually adjust harvest limits based on the most current available scientific data. This is one key element within Alaska’s model of sustainability.
The history of crab fisheries in Alaskan waters extends back to 1930. The harvest season for Alaska king crab typically ranges from October through November and again from January through March. Alaska snow crab is usually harvested from October through mid-February. This year's harvest should ensure that your favorite Alaskan crab will be available at your favorite seafood store or restaurant throughout the year.
"The Last Frontier" state is celebrating its 50th anniversary of statehood and Alaska's Constitution states that “fish…be utilized, developed, and maintained on the sustained yield principle.” This dedication to sustainable management has resulted in an ever-replenishing supply of wild seafood for markets around the world.
For information related to the purchase of advertising space on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
While the popularity of TV shows like "Top Chef" and "Iron Chef America" may point to the emergence of cooking as a spectator sport, some students at St. Lawrence University in Canton, New York have discovered the satisfaction that comes from preparing food from scratch.
Most of them have had no prior experience researching a recipe or shopping for ingredients, much less actually cooking and serving food to others. And many haven't had much experience even seeing food prepared from scratch, with two-career homes and activity-packed family schedules the norm.
First-year students in a course called "Thoreau Lives!" prepared an all-local luncheon from start to finish, serving classmates, professors and a few guests, including University President William Fox. They researched recipes; visited a farmers market and a local bison farm; purchased ingredients and prepared everything the old-fashioned way, giving presentations on the experience. Included were stories about some revelatory experiences: whipping cream, baking squash and learning that a bison is the same as a buffalo!
The students in this course are studying Thoreau, as well as 20th- and 21st-century environmental writers. They take field trips into the region, observing how some of our neighbors to see live and cook simply. They are learning to “live deliberately,” as Thoreau wrote, in a culture that tells us it is our patriotic duty to consume, spend and acquire.
Similarly, a group of about a dozen students are living in the remote heart of the Adirondack Mountains, participating in the University's Adirondack Semester. They live and take classes at the site, accessible only by canoe. They live in yurts and forego the "necessities" of modern college life, including cell phones, computers and iPods. Part of the experience is that everybody takes turns preparing meals for the group, and participants often state that the cooking is among the most enjoyable aspects of the entire life-altering semester.
For more on the sustainability initiatives and efforts undertaken by one of America’s greenest universities go to: St. Lawrence University Web Site
For information related to the purchase of advertising space on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
In these challenging economic times families can really use a fun and healthy outdoor activity that actually saves them some money. Many are doing just that by visiting pick-your-own orchards this fall.
An article in the Chicago Sun-Times quotes Kathy McKay of the North American Farmers’ Direct Marketing Association as saying, “Because of the whole staycation-daycation thing, a lot of our members are saying business has been good. People are looking for things to do near home instead of getting on a plane.”
Having them pick their own is a great way to get children more enthusiastic about eating fresh fruit and kids are bound to enjoy the hay rides, corn mazes, pumpkin patches, animal petting areas and other activities at offered at many of the farms.
Pick Your Own is a nonprofit organization with a web site that helps folks around the world find such orchards within traveling distance of their homes. There are about 10,000 such places altogether, according to PYO’s John Slemmer. Want to find out when your favorite local crop will be ready to harvest? The organization’s web site makes it possible to see the crop calendar for your area. They offer 150 recipes, easy preserving directions and affordable home canning kits for those who bring home more bounty than the family can consume while it’s fresh. PYO also offers farmers the opportunity to add their farms, a nice opportunity for family farms looking for a little additional income.
For information related to the purchase of advertising space on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Farm to School Programs are Nourishing Kids & Community
Organic Tomatoes (photo by Dmitri Jeltovski, courtesy of morguefile.com)
Here’s a nonprofit organization whose work is helping build a better world for all of us. As their web site explains:
Farm to School brings healthy food from local farms to school children nationwide. The program teaches students about the path from farm to fork, and instills healthy eating habits that can last a lifetime. At the same time, use of local produce in school meals and educational activities provides a new direct market for farmers in the area and mitigates environmental impacts of transporting food long distances.
More than 30 million children eat a school lunch five days a week, 180 days a year. If school lunch can taste great, and support the local community, it is a win-win for everyone.
To learn more about the terrific work they are doing & how you might help, go to: Farm to School
For information related to the purchase of advertising space on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
Chef Alice Waters Receives Award for Pursuit of Common Good
Alice Waters (photo by David Liittschwager, courtesy of USF)
The University of San Francisco has just announced that legendary chef and restaurateur Alice Waters has been named the recipient of its 2009 California Prize for Service and the Common Good. The award recognizes significant service in pursuit of the common good for all members of society, and comes with a $10,000 purse and a handcrafted medal.
Alice Waters is a renowned chef and champion of food grown locally. She is credited with helping found the “slow food” movement that has revolutionized how we think about sustainable and organic agriculture. As owner of the legendary Chez Panisse restaurant in Berkeley, her influence is felt across the country as she raises consciousness about how the food we choose affects our health and our planet.
The Edible Schoolyard & the School Lunch Initiative
Waters also created the Chez Panisse Foundation in 1996 to support educational programs that use food to nurture, educate, and empower youth. Through The Edible Schoolyard and the School Lunch Initiative, the Foundation envisions a public school curriculum that includes hands-on experiences in school kitchens, gardens, and lunchrooms, and provides healthy, freshly prepared meals as part of each school day.
“I am incredibly honored to receive this year's California Prize for Service the Common Good from the University of San Francisco,” Alice Waters said upon learning of the honor. “This award recognizes the work of the Chez Panisse Foundation and shows that the university supports a school curriculum that gives students the knowledge and values to build a humane and sustainable future.”
“Alice has championed an understanding that raising and preparing what we eat is both an ethical exercise and an acknowledgement that we share the earth's resources and hold it in trust for future generations,” said Stephen A. Privett, S.J., University President. “She has worked tirelessly to introduce school children to responsible food production and healthy eating, especially those in underserved communities.”
Waters will be honored Thursday, November 5th, 2009 at a dinner hosted on the USF campus. Proceeds from the dinner will directly benefit USF student programs—including internships and service learning projects at home and abroad.
About the University of San Francisco
Established in 1855, USF is the city’s oldest university and is consistently ranked as one of the most ethnically diverse universities in the country. The University of San Francisco is committed to being a premier Jesuit Catholic, urban university with a global perspective that educates leaders who will fashion a more humane and just world. With nearly 8,500 enrolled, the university offers undergraduate, graduate, and professional students the knowledge and skills needed to succeed as persons and professionals, and the values and sensitivity necessary to be men and women for others.
For more information about USF’s California Prize for Service and the Common Good, or for details about the dinner event on November 5th, please visit: USF California Service Prize
For information related to the purchase of advertising space on the American Feast web site call Jeff Deasy toll free at 877-332-7875 or email him at jdeasy@americanfeast.com
The 4th Annual Nantucket Fall Restaurant Week Kicks Off Sunday!
Easy Street at Sunrise (Images courtesy of Nantucket Island Chamber of Commerce)
The island of Nantucket, located 30 miles off the coast of Cape Cod, proudly hosts the 4th Annual Nantucket Fall Restaurant Week, from September 28th until October 4th, 2009.
Nantucket is a popular destination for travelers in the off season months where the mood is relaxed but the world-renowned culinary scene is full of life! Nantucket is home to some of the most celebrated chefs and award-winning restaurants on the east coast (including Wine Spectator, Zagat's, Best of Boston, Fodor's, Frommer's and James Beard Award nominees.) This festive week-long event offers special menus at nearly 30 of the island's exquisite culinary establishments with a 3-course dinners offered from $25 - $45.
Kicking off this exciting week is the fabulous Taste Nantucket! Opening Event Sunday, September 27th, from 3:00 to 5:00 PM at The Great Harbor Yacht Club, 96 Washington Street. Taste outstanding cuisine from Nantucket's finest restaurants and food purveyors, sip champagne and wine, savor samples of oysters and caviar, and enjoy live music all in a beautiful harbor front setting. Tickets are $100 (call 508-228-1515 to reserve) with all proceeds benefiting the Nantucket Culinary Arts Foundation, which provides scholarships and educational opportunities to island students.
The week will close with an equally exciting event, the 2nd Annual Nantucket Junior Chef Competition on October 4th, from Noon to 2:00 PM at Cisco Brewery, 5 Bartlett Farm Road. Watch as island culinary students (paired with Nantucket's own top chefs) battle to create three courses featuring local ingredients for a panel of judges that includes James Beard Great Chef Northeast Nominees, Michael LaScola of American Seasons and Gabriel Frasca of Straight Wharf Restaurant. Hosted by NECN's TV Diner co-host Jenny Johnson, tickets are $20 for adults and $5 for students with again proceeds benefiting the Nantucket Culinary Arts Foundation.
Following Restaurant Week festivities is the ever popular Annual Chowder Contest, Saturday, October 17, 2009 from 2 - 3:30 PM. This delicious contest challenges island restaurants to compete for the title "Best Nantucket Chowder" as voted by the tasting public.
Some of the finest months on Nantucket are in off season, when the island's natural beauty takes center stage and its historic museums, shops, lodging and fine restaurants are open to accommodate visitors. Nature lovers, sports enthusiasts, history buffs and patrons of the arts will delight in the myriad activities available on Nantucket. Visitors can enjoy walking, bicycling, hiking, picnicking, nature study and scenic viewing. Birdwatchers will appreciate the number of rare and endangered species to be sighted.
Those who love architecture or history will be charmed by Nantucket Town, which recalls the illustrious past of a whaling empire with its cobblestone carriageways and narrow lanes. More than 800 houses built between 1740 and 1840 still grace the island's downtown core, and almost all are preserved in their original settings. Nantucket is the only community in America where the entire island is recognized as an historic district.
Visitors are encouraged to leave their cars behind, as all activities are accessible by walking, bicycle, or taxi. Now that's sustainablility!
For a full Calendar of Fall Events as well as Fall Travel Specials including discounted lodging packages, merchant sales and more go to: Nantucket Island Chamber of Commerce
"Jam with Us" Event to Raise Money for Healthy School Lunches
Working to help kids make healthier food choices at school, the motto of the New York Coalition for Healthy School Foods is "Healthy Foods + Exercise = Better Health, Better Grades, Better Behavior.” On Wednesday, October 14th the group will present a special fundraising event, “Jam with Us, the Art of Healthy School Food” at the Peter Max Art Studio at West 65th Street in Manhattan. The event will run from 6:30 to 9:30 pm.
Food for the fundraising event will be provided by some of Manhattan’s healhiest caterers and restaurants:
• Angelica Kitchen
• Ayurveda Cafe
• Candle 79
• Candle Cafe Counter
• 4 Course Vegan
• Chef Laura Dardi
• Franchia
• Fran Costigan,
• Luxurious Vegan Desserts
• Green Bean Cafe
• Payard Patisserie
• Rama Sushi
• Slice, the Perfect Food
• Stogo
• VSpot
Beverages will be provided by:
• Ayala's Herbal Water
• Lakewood Juices
• Marble Hill Cellars
There will be Gift Bags For All!
Proceeds from the event will support work that is of vital importance to today's kids and provides busy parents with a helping hand to keep their children healthy.
NYCHSF cites research indicating "...that with proper education, children will select healthy options at a much higher rate than those who do not have such education." With that in mind, the non-profit organization is improving the health and well-being of New York's students by advocating for healthy plant-based foods, including local and organic where possible, farm to school programs, school gardens, the elimination of junk foods from all areas of the school, comprehensive nutrition policy, and education to create food- and health-literate students.
AFT Applauds the Opening of the White House Farmers Market!
The White House (photo by Dr. Steven L. Berg, courtesy of morguefile.com)
“We applaud the opening of the new White House farmers market and for the First Lady’s support of increasing opportunities for local farmers and community access to fresh, healthy, local food,” says Jon Scholl, President of American Farmland Trust. The White House Farmers Market opened yesterday, just outside the White House grounds on nearby Vermont Avenue, NW, in Washington, D.C.
“Farmers markets are a great way to bring local farms and communities together, and to help consumers understand that there’s no local food without local farmland,” added Scholl. “Our mission is to save America’s farm and ranch land, promote healthy farming practices, and support farms and farmers.”
“By opening this market, the White House has set the table if you will, for an important discussion. Protecting farmland for future agricultural use is of the utmost importance to every citizen in this country. And it is vital to maintaining the future viability of our farmers and rural communities,” added Scholl.
Julia Freedgood, managing director of AFT’s Growing Local initiative to promote strong local and regional food systems agrees. “In 1989, there were 1,890 farmers markets across the country. Today, there are about 4,900 markets, over a 250% increase in 20 years.”
Freedgood attributes the amazing rise of farmers markets to a number of factors. Among them, “…the public’s concern about how and where our food is raised. Today more than ever, consumers are demanding ‘food with a face’ that comes from a place – food choices that celebrate family farmers and special agricultural landscapes like the Chesapeake Bay watershed.”
To encourage the support of farmers markets and the economic and social role they play in the community and draw attention to the fact that farmers markets and local food ingredients cannot exist without the requisite farmland, AFT just held its first national online contest for people to vote for America’s Favorite Farmers Markets. Over 30,000 unique votes were cast with markets in Collingswood, NJ, Williamsburg, VA, and Davis, CA, earning the titles in their market size categories.
“Farmers markets provide public health benefits and economic development opportunities,” Freedgood says. The most recent USDA Census of Agriculture reported that nearly $1.2 billion stayed in local communities from direct to consumer sales—up 49% since 2002. “There is no question that farmers markets and farmland are a positive part of communities.”
“We’re excited to see the White House draw attention to agriculture in this way,” Scholl adds. “Whether providing healthy food, renewable energy or environmental services, agriculture is at the heart of solutions to our nation’s most pressing issues.”
American Farmland Trust is a national nonprofit organization working with communities and individuals to protect the land, plan for agriculture and keep the land healthy. As pne of the nation’s leading advocates for farm and ranch land conservation, AFT has ensured that more than a million acres stay bountiful and productive.
AFT’s national office is located in Washington, D.C. The phone number is 202-331-7300. To visit the organization’s web site go to: American Farmland Trust
The Berkshire farm-to-table movement is headed for New York City! On September 16th, the James Beard Foundation will present Berkshire Grown, an evening showcasing the culinary talents and farm-to-table efforts of several of the most innovative chefs of the Berkshire region, preparing foods raised, grown and foraged locally.
Aside from being the Summer home of the Boston Symphony Orchestra, the Berkshire region is known for its rolling hills and fertile valleys. Although the number of acres being farmed in Berkshire County has decreased since 2002, there has been a sizable increase in the number of farms, especially smaller farms, and a notable increase in young people farming, particularly women.
This is the first event by several chefs to present the culinary artisanship of the Berkshire region in a venue with the mission “to celebrate, preserve, and nurture America’s culinary heritage and diversity.” The region’s distinctive culinary styles are informed by the ever-changing bounty of New England’s seasons and the spirit of collaboration that pervades a close-knit group of farmers, producers and chefs.
Beard House Director of Programming Izabela Wojcik, states:
Considering the caliber of the participants, the James Beard House is honored to present the work of these Berkshire chefs. This event is both philosophically and literally aligned with the Foundation’s mission of promoting America’s culinary heritage and this dinner gives the opportunity for our guests to enjoy a well-rounded, distinctive culinary experience of the Berkshire region right here in Greenwich Village.
Organized by Brian J. Alberg, Executive Chef at The Red Lion Inn in Stockbridge, the Beard House event will present the cuisine of six chefs working in the verdant Berkshire region today, along with brief commentary by both chefs and farmers on the Berkshire farm-to-table movement. Alberg has been instrumental in galvanizing a Berkshire culinary movement – as a chef supporting local farms, as a grower raising his own heritage breed pigs at his Bacon on the Side Farm, and as a member of Berkshire Grown’s Board of Directors.
A Menu to Remember
The evening begins with a reception in the Beard House’s charming Greenhouse Gallery. Chris Weld, proprietor of Berkshire Mountain Distillers, will present a signature cocktail utilizing one of the fine liquors that he produces in the Berkshires. Berkshire musician and songwriter Micah Stone will serenade guests as they enjoy the following assortment of hors d-oeuvres:
• Maple Polenta Cake & Cumin Braised Pulled Pork
• Berkshire Lamb Tongue, Pickled Ramps & Creole Mustard
• Chocolate Covered “Windy Hill Farm” Blueberries
• Rabbit Terrine with Berkshire Mountain Distillers Eau de Vie & Clovertown Bread
• Hidden Pasture Farm Chicken Liver Mousse with Bill's Sweet Onions
• Roasted Beet Napoleon with Rawson Brook Chevre
The six dinner courses consist of the following:
• Ballotine of Berkshire Chicken & Hudson Valley Foie Gras with Locally Foraged Wild Mushrooms
• Seared Lila’s Lamb with Garlic & Zucchini Flan and Equinox Farm Tomato & Shallot Fondue
• Dungeness Crab with Dave’s Melon Pave,
• Farm Girl Farm Heirloom Tomatoes with Lime Supremes & Lemon Verbena Vinaigrette
• Hidden Pasture Farm Milk Fed Veal with Peace Valley Farm Fingerling Potatoes & Mighty Food Farm Greens
• Bacon on the Side Grilled Pork Loin, Roasted Kimbi Carrot Puree with Roasted Farm Girl Farm Beets & Blue Moon Shroom Ragout
The dinner course will be followed by a dessert of Lavender Blueberry Chocolate Mousse Cake with Side Hill Farm Yogurt Sauce.
The dinner takes place at 6:30 PM at the James Beard Hose located at 167 West 12th Street. The price is $125 per person for James Beard Foundation members and $165 per person for the general public.
Berkshire Region Boasts Powerful ‘Buy Local’ Movement
Small-town living, and its insular nature, along with a longstanding concern for the environment typical of people who work closely in it, has fostered a culture of sustainability that permeates life in the Berkshires. The region’s fertile valleys nurture over eighty independently owned farms that provide produce, meat, poultry, artisan cheeses and more. Berkshire Grown, a nonprofit dedicated to promoting Berkshire farms, has worked diligently for over a decade to unite the efforts of these farmers through its mission to raise awareness about the importance of maintaining open spaces as healthy farms that provide fresh, seasonal food and flowers. In addition to more than eighty member farms, Berkshire Grown also includes more than eighty dining establishments and stores that contribute to its efforts.
All of the chefs participating in the Berkshire Grown dinner are members of the Berkshire Grown organization and work to promote its mission and the importance of sustaining the local economy. There is no better embodiment of the community’s commitment to the “buy local” movement than BerkShares, the region’s legal currency that is only accepted by local businesses. Over two million BerkShares have been circulated since the currency’s introduction in 2006.
Event Benefits the James Beard Foundation
The mission of the nonprofit James Beard Foundation is “to celebrate, preserve, and nurture America’s culinary heritage and diversity in order to elevate the appreciation of our culinary excellence.” It was here that James Beard lived, taught, and welcomed friends and colleagues who shared a love of food. After Beard passed away, Peter Kump founded the James Beard Foundation to celebrate, preserve, and nurture America’s culinary heritage.
Today, the Foundation administers educational initiatives, food industry awards, scholarships to culinary schools, publications, a culinary archive and library, and the maintenance of the historic James Beard House in New York City’s Greenwich Village as a performance space for visiting chefs. All of the proceeds from the Berkshire Grown event will support the Foundation’s various programs including educational workshops, culinary scholarships and seminars.
For more information and reservations, please call 212-627-2308.
“Almost thirty thousand people from across the country voted for their favorite farmers markets this summer,” said Jane Kirchner, Senior Director of Marketing for American Farmland Trust. “And in the last three weeks of the promotion, we’ve seen the top 20 markets in each category change positions, sometimes daily.”
AFT designed the online contest to promote the economic and social value of farmers markets in communities, and to bring attention to the need for consumers and communities to recognize the necessity of local farm and ranchland to the existence of local food.
“Customers can visit our website and learn the top 20 markets in each of three market categories,” says Kirchner. The top three markets for each category are:
2. Medium Markets (31-55 vendors) Willamsburg Farmers Market, Williamsburg, VA 725 Votes
3. Large Markets (56 or more vendors) Davis Farmers Market, Davis, CA 3,060 Votes
The top three markets will each receive a shipment of “No Farms No Food®” recyclable tote bags to give away to the customers who made their top finish possible. “It’s been great fun to watch this promotion unfold,” says Kirchner. “We hope that all of the markets have seen increased interest in and visitors to their markets as a result of the promotion, and that they will participate in next year’s contest.” AFT will announce further information on the winners and ongoing efforts to support and promote farmers markets through its website and other media.
To learn more about the fine efforts of AFT and action you can take to help visit the organization's web site at: American Farmland Trust
We’ve had so much rain in New York over the past several months I’m afraid to go more than a few blocks from home without an umbrella for fear of getting drenched by monsoon-style rain.
I don’t remember an August when there’s been more abundant greenery, but all the wetness has made it a disappointing Summer for those perennial local treats, fresh tomatoes and sweet corn. Still, there is some good news on the fresh food front. Apparently, all that rain is going to yield a tremendous crop of New York apples this Fall.
With about 45,000 acres in production, New York is the second largest apple-producing state in the U.S. So, fresh cider from the farmers market, apple crumbles and apple pie from local bakers, sliced apples on cheese and charcuterie platters and in salads, baked apples with honey and cinnamon, bring it on!
“High demand for ‘home grown’ fruit is driving consumers to fresh New York apples in bigger numbers than ever before. Many of New York’s orchards are within one tank of gas to 30 million consumers,” according to a press release from the New York Apple Association.
“Because local demand is so strong, we are relieved we should have enough New Crop apples for everyone,” said Jim Allen, president of the New York Apple Association.
AFT Lists America's Favorite Farmers Markets So Far
Since June 1, thousands of people have cast their vote through American Farmland Trust’s (AFT) America’s Favorite Farmers Markets contest. AFT’s website lists and continually updates the top twenty vote getters in each of three categories at www.farmland.org.
The top 20 markets list holds lots of surprises including the fact that the current market with the most votes overall is in the “small” category meaning that the market has only 30 vendors or less. This is a true testament to what even a small farmers market means to the community.
According to one farmers market customer, shopping at their local market is the highlight of their week:
“It is just a lot of fun. Besides the wonderful vegetables, fruit and prepared foods, there is music, chef demonstrations and many other special events. I really like seeing the faces [of the people] who grow my food and getting to know them.”
So far this summer, thousands of individuals have voted for over 700 farmers markets representing just about every state in the country. But there is still time for more votes and for the top 20 markets to change! Farmers market consumers are encouraged to vote for their favorite markets (one vote per market) at the America’s Favorite Farmers Market website, www.farmland.org/vote - and to tell their friends.
American Farmland Trust has sponsored the nationwide contest to promote the value of farmers markets in communities, and to make the connection between fresh local foods and the local farms and farmland that supply them. Farmers markets play a critical role in keeping farmers on the land. America is losing two acres of farmland per minute because many farmers find it more profitable to sell their land for development. Keeping farms viable, by providing them with a venue where they can provide their much sought after products, is one of the best ways to save the land that sustains us.
“Farmers markets are more than a passing fancy, they're here to stay” says Jane Kirchner, AFT Senior Director of Marketing. “They are a connection point in communities-where customers can connect directly with the people who grow their food, and come together socially. I also think we all intrinsically like the idea of supporting our local businesses!”
In 2007, direct sales from farms to consumers totaled $1.2 billion, an increase of 49% from 2002. Much of that increase comes from America’s growing number of farmers markets – 4,685 in 2008, compared to 3,137 in 2002. In addition to supplying seasonal fresh fruits, vegetables and agricultural products, farmers markets help support public health and can drive economic development in communities.
At the end of the contest, the top market in each category will win a shipment of No Farms No Food ® totebags to distribute to the customers that made it happen!
